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By VINAY KANCHAN The interview – A ritual marked by creative distortions of the truth, right from the time you excuse yourself from the job to...
The awards night – An excuse to arrive late, take credit for everything that has transpired, drink yourself silly, exchange dirty gossip about fellow professionals, roll...
From outside, 24 Akbar Road looks like just any other bungalow in Lyuten‘s Delhi – big with a huge lawn in the front amidst which sits...
The creative brief – the modern day equivalent of Narad Muni, the legendary instigator from Indian mythology. Anything but an ordinary piece of paper minding its...
The scam ad ritual – the scam-ad law states that the greatness (or award winning possibility) of an ad is inversely proportional to the number of...
