MUMBAI: The US cable giant Comcast Corporation has appointed David T Cassaro as the network advertising sales president. Comcast’s programming investments division recently established the ad...
ADELAIDE: The Commercial Television Australia (CTVA), an association of TV broadcasters, has created a promotional campaign for digital television. A Digital News report says that...
MUMBAI: In India, it might be miles ahead but WPP group’s media behemoth MindShare is not Number One in the US. That is not to say...
MUMBAI: FMCG company Colgate-Palmolive is introducing its hot selling international range of Palmolive aromatherapy shower gels, hand washes and bar soaps in India. This premium quality...
Today’s hot topic is Google and the search-engine ranking of brand identities. All businesses, whether big or small, are trying to dominate the accessibility of their...