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MUMBAI: Market Research Society of India (MRSI) president B V Pradeep has said that the non-users of market research as a segment should be explored to...
TV Pulse 2005, the annual research initiative put together by the Joint Industry Body (JIB) and Tam Media, series continues with the paper – Deriving further...
MUMBAI: Group M’s Mediaedge:cia (MEC) has launched itself in Puerto Rico, based in San Juan, and named José Antonio Martinez as the group’s vice president and...
MUMBAI: Radio in India is today where it was in UK 12 years ago. That alone should tell our radio broadcasters that there are miles to...
BANGALORE: As the “mall culture” becomes ever more embedded in India’s cities, the Indian retail scenario is going through a major change. Every major city in...
