MUMBAI: It is the age of Digital Video Recorders (DVR) like Tivo, which helps to skip ads and how the industry is going to tackle such...
MUMBAI: Beverage conglomerate Coca-Cola, along with World Gold Council have launched the Coca-Cola Khara Sona initiative in India to celebrate the festive season. As...
CHICAGO: This is a 360 degrees marketing alliance that will strengthen the synergies between the mobile phone and the idiot box in terms of promotional activity....
MUMBAI: With an increasingly cluttered and competitive Indian market many brands make use of celebrities from the world of Bollywood and sports like Aamir Khan, Sachin...
MUMBAI: DHL has been awarded the Gold Effie in the ‘Delivery Systems and Products’ category at the Effie Singapore 2005 Awards for their ad campaign ‘No...