MUMBAI: BBC World has roped in Bipasha Ghosh as its new senior marketing manager (Asia) and Elaine Ang as its marketing executive (Asia). Both are based...
MUMBAI: BBDO New York was named Agency of the Year at the 2005 International Food and Beverage Awards (Fab). This is the only global competition dedicated...
MUMBAI: The theme that ECO India coined in for its annual contest this year was Vehicular Pollution. The contest received as many as 64 entries, which...
MUMBAI: Those looking for the next big trend at Thursday’s Youth Marketing Forum need have looked no further than MTV Networks president Bill Roedy’s comment. “The...
MUMBAI: ‘Advertising is creativity personified’. A line that Lowe India’s national creative director R Balakrishnan, better known in the ad world as ‘Balki’, would spout, right?...