Cars24 report shows Baleno tops charts, Tier-2 cities drive 62 per cent demand and financing hits 52 per cent.
Executive will steer Hindi content pipeline alongside Studio Next role
Former Google and Meta executive to oversee hiring, systems and culture
Illegal feeds drain broadcasters as MIB task force moves slowly; OTT now main piracy source with 63 per cent share.
TV ratings body tests unified framework across linear, CTV and mobile, addresses long-standing advertiser demand on 20 February 2026.