MUMBAI: While addressing a session at a marketing conclave in Mumbai, that debated the relevance of mobile marketing and the need to go app first for...
MUMBAI: Stephen Li’s takeover of OMD’s Asia Pacific business as the new CEO made several headlines in October last year, after former CEO Steve Blakeman relocated...
MUMBAI: Mahindra Two Wheelers is pushing its recently launched premium 300cc touring motorcycle Mojo, with an innovative campaign that highlights the joy in the journey through...
MUMBAI: The explosion of smart mobile phones in India and the penetration of internet has led to a boom in several innovative business proposals that explore...
MUMBAI: There is no dearth of ‘shocking’ videos that circulate the internet and take netizens by a storm for a brief period of time, but rarely...