MAM
BBDO India elevates Hemant Shringy to CCO
MUMBAI: BBDO India has promoted Hemant Shringy to the chief creative officer of its Mumbai office. Prior to the promotion, he was executive creative director. Shringy will report to BBDO India chairman and chief creative officer Josy Paul.
Shringy has been working with BBD for the past seven years. He had joined the agency in 2012 as creative director and later rose up the ranks becoming the executive creative director in 2015. He has worked on some of the most powerful and effective campaigns launched over the last few years, including Touch the Pickle for P&G’s Whisper brand, eBay’s Things Don’t Judge, the Kindness is Cashless work for Visa and IDEA’s Meri Real Life, and Ariel’s Share the Load.
Shringy has also received several accolades for his work. In 2017, he was named Creative Person of the Year for South Asia in Campaign Asia’s annual Agency of the Year awards. And just this year, he was named runner-up for Asia’s Emerging Creative Leader of the Year by Campaign Brief Asia. His work has been recognised at almost all international awards shows, winning Grand Prix’s and Golds at the very best creative events including Cannes Lions, AdFest, Spikes Asia, New York Festival, the Andy’s, APAC Effies and WARC. In addition, he was a crucial member of the team that received India’s very first White Pencil at the D&AD Impact Awards.
Brands
IndiGo appoints captain Rohit Rikhye as head of operations control centre
Leadership change follows dgca penalties and december flight disruptions
MUMBAI: IndiGo has appointed Captain Rohit Rikhye as the new head of its operations control centre (OCC). The appointment, effective immediately following an internal announcement on Friday, sees Rikhye take over from Jason Herter. He will report directly to the chief operating officer (COO), Isidre Porqueras.
Captain Rikhye brings over 11 years of experience within IndiGo to the role. He previously served as chief pilot for standards, QA, and ops safety. In his new position, he is responsible for the airline’s central nerve centre, overseeing flight operations, including real-time coordination, planning, and dispatch; tracking and compliance, ensuring all flights adhere to air traffic control and safety regulations; and resource management, handling crew scheduling and rostering across the network.
The leadership transition comes after a period of significant operational challenges in December 2025. These lapses resulted in strict intervention from the directorate general of civil aviation (DGCA) in January 2026.
According to statements made by additional solicitor general Chetan Sharma on behalf of the civil aviation ministry, the regulator imposed penalties totalling Rs 22 crore on the airline. The regulatory response also led to the dismissal of a senior vice-president to address the systemic issues identified during the disruptions.
The OCC is critical to the airline’s daily performance, managing everything from flight paths to crew availability. By appointing a veteran from the safety and standards division, IndiGo aims to strengthen its regulatory compliance and ensure operational stability moving forward.
