News Broadcasting
Saral Jeevan rejuvenates Prime Time with fiction
MUMBAI: Saral Jeevan, the info-entertainment channel in Kannada, is launching 6 properties from 4th March. Adds fiction for the 1st time to existing info-entertainment content mix. Saral Jeevan has been known for programming with a focus on mythology, history, travel and insights from Indian heritage & culture. While the niche and core identity of the channel to remain same, fictions are being added to enhance channel reach to bigger viewer base.
THE FICTIONS: The 4 fictions are scheduled for telecast in the weekday prime time between 8 pm & 10 pm. SHIVA starring noted Kannada cinema star Yash, is set on the backdrop of a business family. Where Yash plays a role of young business man of rich family, who prefers being simple and living close to the nature Vs taking care of Business Empire.
HRUDAYA SAAKSHI & BHARATHI are fictions with family values and bonding forming the crux of the stories. They portray the importance of value system in middle class families of semi urbane Karnataka. ARUNARAGA is a story of a happily married woman which takes sudden turns with the entry of protagonist’s old friend who turns psycho.
MAHARANI (Saturday 9.00 pm): The info & entertaining reality show is like a game show where anchor interacts and gives tasks to 4 young participates. They could be from the fields of Cinema, Television, Modeling, Or Students from a noted college. The tasks include general knowledge Q&As and games. Participants get attractive prizes, while the winner among them gets a special prize.
NAM CAMPUS 2 (Sunday 8.00 pm): The season 2 of popular college campus program is back with lot more dynamism added to it. The program includes students’ active participation with sports and funny competitions. Lots of prizes also given out.
“Saral Jeevan always stood for presenting positive and inspiring programming. Adding fiction will not dilute our unique identity, instead it helps in carrying the good message to larger viewer base” says Dr. Shri Chandrashekhar Guruji, Chairman, CG Parivar Group. Yet another news from Shri. Guruji is the recent launch of insightful and solution driven program, MANAVABHIVRUDHI GURU is a daily live program.
“Saral Jeevan turned 3 years recently and adding fiction to strengthen the content line-up is just on time and a strategic move. While the core of programming continues to be inspired by Indian heritage & culture, the new content forms about 20% of the content mix” says Raghunatha Reddy, Business Head of Saral Jeevan.
Saral Jeevan telecasts programming with a focus on mythology, history, travel and insights from Indian heritage & culture. Channel philosophy is to present inspiring and motivational content that is positive in nature. A full-fledged satellite channel is available across MSOs in Karnataka and on DTH platforms (Airtel # 967, Videocon # 686 and Reliance Big TV # 836). Saral Jeevan is part of CG Parivar Group, founded by Dr. Shri Chandrashekhar Guruji, who is the pioneer in Saral Vaastu.
News Broadcasting
Parikshit Luthra exits CNBC-TV18 after 20-year run
Former bureau chief to take brief pause before next role
NEW DELHI: Senior journalist Parikshit Luthra has signed off from CNBC-TV18, marking 28 February 2026 as his final day and closing nearly two decades with Network18 Media & Investments Limited, including eight years at the business news channel.
During his tenure, Luthra interviewed prominent business leaders and Union ministers, reporting on economic policy, corporate strategy, the automobile sector and financial markets. His coverage spanned key inflection points in India’s economic narrative.
He also led new programming formats such as Newscentre, Global Eye and Global Lens, shows that examined politics and foreign policy through an economic prism, reflecting the channel’s push towards globally linked business reporting.
In a LinkedIn post, Luthra said his final weeks were spent covering the Union Budget, the India AI Summit, India’s trade agreements with the US and EU, and the group’s flagship Rising Bharat Summit 2026. He added that he continued anchoring until his last day and briefly met Prime Minister Narendra Modi during his closing assignments.
Luthra joined CNBC-TV18 in June 2018 as assistant editor, later rising to senior editor and chief of bureau, a position he held for over two years. Before that, he worked with Republic TV and CNN-News18.
He said he plans to take a short break before embarking on his next professional chapter.
