MAM
Aman Kishore appointed head of marketing at Bits Pilani Digital
MUMBAI: Bits Pilani Digital, the online education arm of India’s esteemed Birla Institute of Technology and Science, Pilani, has announced the appointment of Aman Kishore as its new head of marketing. Kishore, a seasoned professional with over 24 years of experience in integrated marketing and communication, steps into the role with immediate effect, having joined in April 2025.
His extensive career spans a diverse portfolio of leading brands, including Samsung Mobiles, BMW, Mini Honda, Lufthansa, Nestle, Vodafone, Dabur, Walmart, Singapore Red Cross, and Mundi Pharma. At Bits Pilani Digital, Kishore will leverage his expertise in integrated campaigns, digital strategy, media integration, and performance marketing to expand the institution’s legacy to a wider audience.
Before this latest assignment, Kishore served as integrated campaign lead at Cheil India, where he spearheaded marketing efforts for Samsung Mobiles’ innovative A-series, M-series, and F-series, focusing on GenZ engagement through digital, influencer, and social content. He also led the Samsung CSR initiative, ‘Solve for Tomorrow.
His prior experience includes a notable four-year tenure as deputy general manager at The Times Of India, where he managed business development, revenue growth, and P&L for a unit responsible for marquee events such as the Literature Festival and Global Music Festival – Life in Colour. He also held significant roles at Serviceplan India, overseeing integrated media for BMW, MINI, and Lufthansa, and at Ogilvy & Mather, where he led business and strategy for clients like Honda Jazz and Vodafone.
Kishore’s appointment signals Bits Pilani Digital’s commitment to robust marketing and a content-driven approach as it expands its digital offerings in data science and artificial intelligence. He brings a proven track record of developing communication solutions that deliver business goals, fostering consumer insights, and mentoring teams, all while maintaining a keen focus on technology and digital innovation.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI:Â Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.








