MAM
KathaVersse Media Network appoints Ravi Luthria as Chief Revenue Officer
KathaVersse, the content IP company on a mission to build a “Marvel for Bharat”, has appointed Ravi Luthria as its Chief Revenue Officer.
An IIM Lucknow alum and former Head of Videos at Pocket FM–US, Ravi is a seasoned strategic and entrepreneurial leader with over 20 years of cross-industry experience spanning content, FMCG, marketing, and content-tech. He has successfully led multi-crore P&L mandates, scaled content businesses, and built high-performance teams in India, the U.S., and beyond.
With deep expertise in branded content IPs, IP monetization and scaling, and emerging technologies such as Generative AI, Ravi is known for combining big-picture vision with disciplined execution.
In his new role, Ravi will drive KathaVersse’s revenue engine, monetize Digital Commentary — the company’s flagship non-fiction platform with a 1.1M+ community and 120M+ monthly views — and lead its services division KVGYAPAAN.
Positioned as a Video-as-a-Service (VaaS) brand, KVGYAPAAN delivers high-impact, platform-optimized video campaigns for brands, social media content creation and strategy for brands including the high quality Micro Dramas for Micro Drama OTT’s and more.
With an ambition to become one of India’s largest IP companies, Ravi’s focus will be on integrating IPs with advertiser partnerships in innovative, ROI-driven ways — addressing a market where Indian youth now spend 3.5–4 hours daily consuming video content.
“What impressed me most about KathaVersse is the absolute clarity and scale of their IP ambition. The founding team is already well on their way to making this vision a reality,” said Ravi.
Aakash Kumar, CEO of KathaVersse, added: “Ravi is one of the most important additions to our core team — a game-changer for IP monetization and scaling. His content business expertise makes him the perfect fit for our next growth phase, as we gear up to launch 10+ universe- and format-driven long-form IPs over the next 15 months.”
For partnerships and brand enquiries: connect with Ravi Luthria on LinkedIn.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
