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Krista Thomas joins InMobi Marketing Cloud as SVP & global head – marketing

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NEW DELHI: InMobi has onboarded ad tech veteran Krista Thomas as the senior vice president and global head of marketing for its marketing cloud platform.

In her new role, Thomas will utilise over 20 years of experience working in the media and marketing industries to expand the awareness and influence of the company, drive customer acquisition, and launch new solutions based on InMobi’s end-to-end advertising solutions, according to an official statement.

“She [Krista Thomas] will play an instrumental role in advancing our mission to drive real connections between brands and consumers through intelligent, mobile-first experiences,” said InMobi Group co-founder & InMobi marketing cloud CEO Abhay Singhal.

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“As vaccines continue to roll out and doors reopen, businesses everywhere are seeking partners that can help them re-engage and reignite their audiences to take or defend market share. InMobi is that partner, and now is the time,” added Thomas.

Prior to joining InMobi, she was the SVP marketing for Amobee where she led the company’s TV-first strategy, established a marketing strategy, and relaunched the brand’s positioning and messaging to support the CTV allocator solution.

With the onset of Covid2019, Thomas was also a co-founder of the #AdTechCares consortium, comprising over 50 members, including InMobi, and launched three Covid2019 PSA campaigns.

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Previously, Thomas had stints as SVP marketing for VideoAmp, and VP product marketing for Rubicon Project (now Magnite) where she helped the company go public in 2014.

She has also been associated with eBay / Shopping.com, AOL Time Warner, and Thomson Reuters and helped launch start-ups Ad.ly, Quantcast, and Sean Parker’s Plaxo.

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MAM

Beacon Group appoints Dr Rajesh Patel as Group CEO

36-year healthcare veteran to lead Beacon Diagnostics, Vector Biotek, Biogeny.

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MUMBAI: A new chief, a fresh diagnosis and a sharper prescription for growth. Beacon Group has appointed Dr Rajesh Patel as its Group Chief Executive Officer, effective April 1, 2026, signalling a decisive push to scale its presence in the diagnostics and IVD space. Patel steps into the role with 36 years of experience across the healthcare and diagnostics industry, bringing a career shaped by leadership roles spanning sales, marketing, business development and operational strategy. His mandate is both expansive and precise: to steer the group’s overall strategic direction while tightening coordination across its three core entities Beacon Diagnostics, Vector Biotek and Biogeny Diagnostics.

In practical terms, that means driving cross-company synergies, accelerating market expansion and strengthening organisational capability areas increasingly critical as diagnostic players compete for scale in a fragmented yet rapidly evolving healthcare ecosystem. The group is positioning itself to capture unmet demand across chain laboratories, key accounts and standalone labs, segments that remain underserved despite growing diagnostic needs.

The appointment comes at a time when the In Vitro Diagnostics (IVD) sector in India is entering a more competitive and innovation-led phase, with companies focusing not just on product pipelines but also on service delivery, integration and customer-centric models. Beacon’s leadership appears to be betting that Patel’s execution-focused approach can help translate ambition into operational momentum.

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Welcoming the appointment, Chairman Dr D K Joshi described Patel’s induction as a strategic move aligned with the group’s long-term vision, emphasising the role of leadership depth in navigating the next phase of growth.

For Beacon Group, the message is clear, in a sector where precision matters, leadership is the new differentiator—and this appointment is intended to set the tone for what comes next.

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