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ZEE5’s Rajeev Dhal joins Aqilliz as global CBO

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Mumbai: Singapore-based data collaboration platform provider Aqilliz has brought on board ZEE5 India’s chief revenue officer (CRO) Rajeev Dhal as global chief business officer (CBO). Dhal had moved on from ZEE5 in June and joined Aqilliz from 1 September. He will work closely with Aqilliz founder and CEO Gowthaman Ragothaman.

At Aqilliz, his key responsibilities will be expanding the company’s operations and establishing new partnerships across the global footprint, said the company in a statement. Currently, the company operates in SE Asia, India, and Middle East with plans to expand across Europe and the US by next year, it added.

Speaking about his new role, Dhal said, “When a service is free, that’s when you know you’re the product: The adage still stands today, reflective of the current status quo when it comes to user privacy across an increasingly digitised landscape. Yet, regulatory bodies are now looking to hold companies accountable and awareness is rising among users and brands alike. What we are seeing is the perfect recipe for disruption across the adtech and martech ecosystem and Aqilliz is here to address these challenges for the better. I couldn’t be happier to be joining the team at such a pivotal time in the industry.”

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“With its emphasis on cutting-edge technologies that place ethical use of data at the heart of its offering, Aqilliz is in a unique position and will soon become an extremely critical piece of the Web 3.0 value chain. I am extremely excited to be a part of this movement and looking forward to writing history with such an awesome and talented team,” he added.

Previously, Dhal was the CRO for SHAREit where he has established a peer-to-peer app install business from a scratch across APAC, the Middle East, and Africa. Prior to SHAREit he was heading the revenue function at Dailyhunt and was instrumental in evangelising the Indic advertising demand across leading brands and agencies. An alumnus of MICA, Ahmedabad, he has worked across advertising & media companies of WPP for a decade.

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Brands

Malaika Arora launches Maejoy accessories brand with Myntra partnership

New label debuts with 250 plus handbags and lab grown diamond jewellery.

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Malaika Arora

MUMBAI: When style meets sparkle, a new brand is ready to take centre stage. Actor and entrepreneur Malaika Arora has launched a lifestyle accessories label called Maejoy, developed in collaboration with Exceed Entertainment and Myntra Jabong India Private Limited (MJIPL), the B2B wholesale arm of Myntra. The brand enters the market with a debut collection of more than 250 styles spanning handbags and lab grown diamond jewellery, two categories that continue to define everyday personal style for modern consumers.

The handbag lineup includes crossbody bags, structured shoulder bags, bucket bags, totes, backpacks, clutches and workwear inspired designs. The pieces are crafted using materials such as synthetic leather, raffia, braids, satin, rhinestones and metallic finishes.

Alongside the bags, Maejoy has introduced a jewellery range featuring lab grown diamond rings, earrings, pendants, bracelets and tennis bracelets. The pieces are set in 925 sterling silver bases with gold, silver and rose gold tones, and include diamonds certified by IGI and GCI.

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Positioned as a premium yet accessible accessories label, Maejoy is built around the philosophy “The Joy of Being Me”, aiming to blend aspirational fashion with everyday usability. The brand’s positioning centres on three pillars: authenticity, empowerment and accessibility.

Arora described the venture as a natural extension of her long association with fashion and personal style.

“Maejoy is a labour of love. Throughout my career, whether on screen, in business or through personal style, I have always believed fashion should feel empowering yet effortless. The Joy of Being Me celebrates individuality while making global fashion trends more accessible,” she said.

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MJIPL, CXO and head of house of brands Suman Saha said the brand brings together Arora’s style perspective with a strong opportunity in the accessible premium accessories segment.

“Maejoy combines Malaika Arora’s distinctive style sensibility with fashion forward designs that we believe will resonate strongly with consumers looking for elevated yet wearable accessories,” he said.

Exceed Entertainment CEO Afsar Zaidi added that building celebrity led brands requires balancing authenticity with market viability.

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“Malaika commands respect both as a fashion icon and a businesswoman. Bringing her creative vision together with Myntra’s brand building expertise creates a strong foundation for Maejoy,” he said.

The collection is available exclusively on Myntra through its website and mobile app, making the brand accessible to millions of shoppers across India as it steps into the competitive lifestyle accessories space.

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