Ipsos survey finds 94 per cent urban Indians following tournament; 54 per cent prefer Zee5
Digital arm turns EBITDA profitable as broadcaster expands into AI, sports and broadband
Former England striker joins star-studded line-up ahead of the tournament's quarter-finals
Biographical drama vanishes from platform as censorship row returns to the spotlight
Brands tap TV and OTT inventory as 48 teams prepare for 104 matches in 39 days