MAM
Godrej celebrates Diwali with new campaign #CookingGoodness together
Mumbai: The Godrej Group has launched its latest campaign #CookingGoodness together that celebrates the Diwali festive season by showcasing the power of cooking to bring families together.
The campaign is conceptualised by the corporate brand and communications team of Godrej and Creativeland Asia and it highlights how cooking can be fun, easy, less time-consuming, and at the same time deepen familial relationships when done together.
“Cooking transcends generations and builds bonds. When families cook together it’s not just about the food, but instead about sharing an experience. It has become all the more so since the Covid-19 pandemic, as families, locked down together, have not only preferred eating healthy home-cooked food but also sought out bonding experiences,” stated the brand in a statement.
“The digital campaign #CookingGoodness together is a celebration of family time. Food, as something that transcends cultures and generations, has always brought people together,” said Godrej Group executive director and chief brand officer Tanya Dubash. “The campaign highlights how Godrej products are designed incorporating that spirit of togetherness married to convenience.”
“We all know that food is the greatest glue of society. And what truly amazed us is the number of Godrej brands we use in our kitchens every single day,” said Creativeland Asia chief creative officer Anu Joseph. “This film is a celebration of all things food made by Godrej, and how the numerous brands of Godrej are helping cook goodness in millions of Indian kitchens every single day.”
Brands
Pocket FM elevates Lalit Gangwar to COO to drive global growth
Founding member to lead operations, monetisation and expansion across markets
MUMBAI: Pocket FM has elevated Lalit Gangwar to chief operating officer, tasking the founding team member with leading global business operations as the company sharpens its international growth strategy.
In his new role, Gangwar will oversee end-to-end operations across markets, including growth, monetisation and execution for the company’s audio business. The appointment comes as Pocket FM looks to strengthen its operating foundation and build a more predictable, scalable global business.
Gangwar has been closely involved in shaping the company’s trajectory from its early days. He played a key role in building the growth and marketing playbook in India, helping the platform scale to over 150 million users within its first year and establish a strong foothold in the audio storytelling category.
He later led Pocket FM’s expansion into the United States, where he set up teams, defined market strategy and drove scale, contributing significantly to the company’s international ambitions.
Pocket FM co-founder and CEO Rohan Nayak said, “Lalit has been central to Pocket FM’s journey from the very beginning. He has built our growth engine and scaled our business across markets.” He added that the company’s focus on nurturing internal talent makes Gangwar a natural choice to lead the next phase.
Gangwar said, “Pocket FM has always been driven by a simple belief that powerful stories can travel across borders and create meaningful impact.” He noted that the company will continue to focus on scaling markets, investing in AI-led storytelling and strengthening monetisation.
As COO, Gangwar is expected to bring greater operating discipline while building systems, talent and processes to support long-term growth.
With leadership continuity and a clear global focus, Pocket FM appears to be turning the page to its next chapter, one that aims to take its storytelling playbook well beyond home turf.
