iWorld
Aha partners with O4 Media to stream exclusive Korean content
Mumbai: Good news for Korean drama (K Drama) fans! OTT platform aha has partnered with a Hong Kong-based global content distributor O4 media to stream Korean content from Korean Broadcasting System( KBS), including premium crime, drama, and comedy, onto the platform.
aha’s CEO Ajit Thakur said, “We are among the fastest-growing OTTs in India, with a presence in Telugu and Tamil. Our diverse and differentiated local content has built a strong core fan base with a wide variety our content ranging from fiction, nonfiction, game shows, music, and talent shows original films, live news, kids’ content, and so on. Keeping in mind the evolving preferences of viewers and the popularity of Korean content amongst our audiences, we are now bringing some of the top Korean shows in local languages, enabling our viewers to watch their favourite programs from across the world.”
Starting the last quarter of this year, 100 hours of Korean content will go live for Telugu consumers adding further value to aha’s exhaustive content library.
O4 Media founder & managing director Gary Pudney said, “The south is a dynamic part of India, and working with Aha, such a new and fast-growing player in the market, illustrates that they have an acute eye for the content which is highly appealing and engaging for their audience. We see this as just the beginning of a long-lasting relationship.”
iWorld
Prime Video and Hrithik Roshan reunite for quirky heist comedy Mess
HRX Films expands pact with quirky heist comedy set for production
MUMBAI: Prime Video is doubling down on its partnership with Hrithik Roshan, announcing a new comedy film Mess that promises chaos, chuckles and a clever twist on the classic heist.
Produced by Hrithik Roshan and Eshaan Roshan under HRX Films, a division of FilmKraft Productions, the film is being made in association with Soda Films Lab. Directed by Rajesh A Krishnan, Mess marks the second collaboration between the streaming platform and HRX Films after the upcoming thriller Storm.
At the heart of Mess lies an unusual premise. A group of robbers break into the home of a man with OCD, only to find themselves outmatched in a night-long standoff that flips the script on who is really in control. It is a set-up that blends tension with humour, turning a break-in into a breakdown of expectations.
Prime Video India director and head of originals Nikhil Madhok said, “A good story should surprise and entertain, and Mess does both with ease. It brings together a unique premise, memorable characters and a tone that keeps you laughing throughout.”
He added that the collaboration with HRX Films continues to grow stronger, with the new film reflecting a shared appetite for bold and original storytelling.
Hrithik Roshan said, “After Storm, Mess feels like a natural next step in our journey with Prime Video. The film captures the kind of unconventional storytelling we want to champion, with Rajesh bringing a distinctive voice to the narrative.”
Director Rajesh A Krishnan said, “The world of Mess is a mix of comedy and chaos, unusual enough to keep audiences on edge while still delivering humour. It has been a deeply collaborative and creatively fulfilling experience.”
The original screenplay comes from Paul Soter, with adaptation and dialogues by Kapil Sawant, adding another layer of craft to the film’s offbeat narrative.
As production gears up, Mess looks ready to live up to its name, serving up a delightful tangle of mayhem, mischief and movie magic for audiences in India and beyond.
