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Janhvi Kapoor teams up with Amaha to spotlight alcohol addiction
‘Off the Rocks’ aims to shift stigma to science in mental health discourse
MUMBAI: Janhvi Kapoor has partnered with Amaha to launch Off the Rocks, an awareness-led initiative that seeks to reframe alcohol addiction as a clinical mental health condition rather than a moral failing.
The initiative comes at a time when alcohol consumption is increasingly normalised in social settings, yet awareness around dependency and addiction remains limited. According to estimates, nearly one in five alcohol users in India may face addiction, but many continue without diagnosis or access to professional care, often held back by stigma or lack of understanding.
Kapoor said the idea for the campaign stemmed from a gap she has observed in public conversations. “The conversation around alcohol is either completely absent or deeply judgmental, and neither serves the people who actually need support,” she said. “Alcohol addiction is real, it’s clinical, and it affects people across every walk of life.”
Off the Rocks is designed as a long-term, multi-format effort rather than a one-off campaign. It will feature expert-led discussions, personal stories, and accessible content aimed at building awareness, reducing stigma, and guiding individuals towards professional help.
To ensure clinical depth, Kapoor has teamed up with Amaha, a full-spectrum mental health organisation with a large network of psychiatrists and psychologists. The organisation brings both infrastructure and expertise, particularly in treating moderate to severe mental health conditions, including alcohol use disorder.
“Addiction sits at the intersection of neuroscience, psychology, and lived experience, and remains one of the most stigmatised conditions we see,” said Amaha founder and CEO Amit Malik. He added that the initiative would help connect public awareness with credible, evidence-based care.
Amaha currently operates across multiple cities with in-person centres and digital services, offering therapy, psychiatry, and self-care tools in several languages. Its platform has reached millions globally, reflecting a growing demand for structured mental health support in India.
With Off the Rocks, Kapoor and Amaha are attempting to shift the narrative from blame to understanding, and from silence to support. If it succeeds, the initiative could help more people recognise when social drinking crosses the line and, more importantly, where to turn next.
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Ambit appoints Skanda Jayaraman as co-head of investment banking business
Leadership rejig sharpens ECM focus and expands sector-led advisory push
MUMBAI: Ambit Private Limited has strengthened its investment banking leadership with the appointment of Skanda Jayaraman as co-head of the division, signalling a sharper push into sector-led advisory and capital markets.
Jayaraman will share leadership responsibilities with Rahul Mody, as the firm looks to scale its advisory franchise and deepen client engagement across industries. The move is part of a broader leadership rejig aimed at expanding Ambit’s reach and execution capabilities in a competitive dealmaking environment.
With more than two decades of experience across fintech, investment banking and credit risk, Jayaraman brings a varied background to the role. He most recently founded Altflow Advisors, where he built a data-driven platform for the BFSI sector and advised mid-market clients on capital raising. Earlier, he served as CEO of Qapita Marketplace in Singapore and held a senior role at Spark Capital Advisors.
Alongside this appointment, Ambit has also realigned internal roles. Vikas Khattar will now focus exclusively on scaling the firm’s equity capital markets business while continuing to deepen its financial sponsors group coverage. The firm sees ECM as a key growth engine, driven by strong scalability and increasing capital market activity.
Commenting on the leadership changes, Ambit Private Limited group CEO Ashok Wadhwa said, “Skanda’s appointment marks an important step in driving the next phase of Ambit’s growth journey. His entrepreneurial mindset and strong execution track record will be instrumental as we partner with emerging and established leaders.”
The new structure is expected to enable more focused, sector-driven engagement, supported by dedicated leadership across key verticals. For Ambit, it is a case of tightening the top deck to play a bigger hand in India’s evolving M&A and capital markets landscape.
