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Avvatar taps Janhvi Kapoor for protein push

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MUMBAI: Avvatar the homegrown sports nutrition brand has joined hands with Janhvi Kapoor for a lively new digital campaign promoting its popular Avvatar chocolate protein bar, aiming to give India’s protein snacking game a delicious upgrade.

The reel captures Janhvi in a light-hearted moment as she juggles fitness goals with her love for chocolate, a balancing act familiar to anyone trying to stay healthy without giving up treats. Her candid charm and playful tone turn the narrative into an easy win, presenting the protein bar as the perfect sweet fix that does not derail a workout plan.

With her growing influence among young India, the collaboration strengthens Avvatar’s reach among fitness enthusiasts, sportspersons, working professionals and the ever-expanding tribe of health-conscious snackers.

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Parag Milk Foods executive director Akshali Shah, said the partnership marks another step in the company’s journey toward becoming a holistic health and nutrition powerhouse. She said that combining taste, convenience and high-quality protein is central to Avvatar’s mission and that Janhvi’s involvement adds fresh energy to the brand’s push into the booming protein snacking segment.

The Avvatar chocolate protein bar offers indulgence paired with balanced nutrition, making it an appealing choice for those looking for guilt-free fuel. With gen z and millennials driving demand for clean, functional snacking, the campaign arrives at a perfect moment for the category.

The digital content will roll out across Avvatar’s social platforms as the brand continues to engage India’s younger, wellness-focused audience with stories that feel real, relatable and tasty.

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Brands

Lululemon picks former Nike executive to be its next chief

Heidi O’Neill, who helped grow Nike into a $45 billion giant, will take the top job in September

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CANADA: Lululemon has found its next chief executive, and she comes with serious credentials. The athleisure giant named Heidi O’Neill as its new CEO on Wednesday, ending a search that has left the company running on interim leadership since earlier this year. O’Neill will take charge on September 8, 2026, based out of Vancouver, and will join the board on the same day.

O’Neill brings more than three decades of experience across performance apparel, footwear and sport. The bulk of that time was spent at Nike, where she was a central figure in one of corporate sport’s great growth stories, helping take the company from a $9 billion business to a $45 billion global powerhouse. She oversaw product pipelines, brand strategy and consumer connections, and played a significant role in shaping how Nike spoke to athletes around the world. Earlier in her career, she worked in marketing for the Dockers brand at Levi Strauss. She also brings boardroom experience from Spotify Technology, Hyatt Hotels and Lithia and Driveway.

The board was unequivocal in its enthusiasm. “We selected Heidi because of the breadth of her experience, her demonstrated success delivering breakthrough ideas and initiatives at scale, and her ability to be a knowledgeable change and growth agent,” said Marti Morfitt, executive chair of Lululemon’s board.

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O’Neill, for her part, was bullish. “Lululemon is an iconic brand with something rare: genuine guest love, a product ethos rooted in innovation, and a global platform still in the early stages of its potential,” she said. “My job will be to accelerate product breakthroughs, deepen the brand’s cultural relevance, and unlock growth in markets around the world.”

Until she arrives, Meghan Frank and André Maestrini will continue as interim co-CEOs, before returning to their previous senior leadership roles once O’Neill steps in.

Lululemon is betting that a Nike veteran who helped build one of the world’s most powerful sports brands can do something similar for an athleisure label that has genuine love from its customers but is still chasing its full global potential. O’Neill has done it before at scale. The question now is whether she can do it again.

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