Brands
Killer celebrates India with Meezaan Jaffri films
MUMBAI: India’s fashion scene just got a fresh dose of homegrown swagger as Killer releases a new series of digital films featuring actor Meezaan Jaffri under its I Wear India. I Wear Killer campaign. The films put the spotlight firmly on Indian style and celebrate the evolution of Killer from a denim label to a full men’s lifestyle brand.
The campaign kicks off with a playful twist. Meezaan scrolls through global fashion trends with his stylist, who suggests recreating a look from abroad. Meezaan pauses, smiles, and says, “How about I trend in India? I wear India. I wear Killer.” That simple line encapsulates the brand’s message, Indian craftsmanship and design can stand tall on the global stage.
Once known primarily for denim, Killer now offers a complete wardrobe for the modern Indian man, including jeans, joggers, shirts, hoodies, jackets, nightwear, and accessories like bags and wallets. The campaign reinforces this transformation, showcasing stylish, premium, and proudly local fashion with global relevance.
Meezaan Jaffri, brand ambassador, said, “Killer represents the new Indian man who is confident, stylish, and proud of where he comes from. When I say ‘I Wear India. I Wear Killer,’ it’s about owning that pride and showing the world that Indian fashion stands tall.”
Kewal Kiran Clothing Ltd. joint managing director Hemant Jain added, “From starting as a denim brand to becoming a full lifestyle wardrobe for men, Killer reflects the evolution of Indian fashion itself. Our campaign celebrates a generation that is bold, stylish, and unapologetically proud of what India creates.”
The films are rolling out across digital platforms, in-store experiences, and outdoor displays, visually sharp and attitude-driven, mirroring the mindset change sweeping Indian fashion: homegrown style can be aspirational, premium, and proudly Indian at the same time.
Brands
Maharashtra panel orders Lodha to refund Rs 5 crore to homebuyers
Consumer court flags unfair practices in long-running property dispute case
MUMBAI: In a sharp rebuke to one of India’s biggest real estate players, the Maharashtra State Consumer Disputes Redressal Commission has directed Macrotech Developers to refund nearly Rs 5 crore to a senior citizen couple, Uttam and Anindita Chatterjee. The ruling, delivered on March 13, 2026, calls out the developer for “deficiency in service” and “unfair trade practices”, bringing closure to a dispute that has stretched over a decade.
The case traces back to 2015, when the couple booked a 3-BHK flat at World Towers in Lower Parel for Rs 12.22 crore, with possession promised within a year. What followed was a series of changes that complicated matters. After deciding to exit the project, they were persuaded to shift to a 4-BHK in another development priced at Rs 8 crore, with delivery scheduled for 2018. However, within months, the price was allegedly increased to Rs 10 crore. After demonetisation reshaped the market, similar flats were reportedly being offered at lower prices, but the couple were not given the benefit.
Despite paying over Rs 2.83 crore, the couple neither received possession nor clarity. Instead, in 2018, the developer unilaterally cancelled the booking, retained part of the amount as earnest money, and argued that the buyers were investors rather than consumers. The commission rejected this claim, observing that casual references to “investment” do not take away consumer rights when the purchase intent is residential.
The bench also held that the developer could not penalise buyers for payment delays while failing to meet its own delivery commitments. It noted the lack of formal documentation for revised terms and termed the prolonged retention of funds without delivering a home as exploitative.
As part of its order, the commission directed the developer to refund Rs 2.83 crore paid by the couple, along with interest at 10 per cent per annum, amounting to around Rs 2.12 crore. In addition, Rs 1 lakh has been awarded for mental agony and Rs 50,000 towards litigation costs, taking the total payout to over Rs 5 crore. The developer has been asked to comply within two months.
For now, the ruling serves as a reminder that in real estate, shifting terms and delayed promises can carry a significant cost.
