Brands
Re’equil launches Oil-Free Aquagel Sunscreen
MUMBAI: When the sun refuses to take a day off, Re’equil has decided your skincare shouldn’t have to either. The Indian brand known for its science-led, dermatologist-approved formulas has rolled out its most awaited launch yet the Oil-Free Aquagel Sunscreen SPF 50+ PA++++.
Built for India’s soaring summers, humid monsoons and dry winters, the new Aquagel aims to deliver protection that works across every season. Its ultra-light, cooling gel texture sinks into the skin without grease or white cast, making it a comfortable everyday pick and a smooth partner under makeup. Suitable for all skin types, the sunscreen pairs sun protection with skincare benefits in one clean sweep.
Powered by hyaluronic acid, it offers deep hydration, while L-carnosine helps defend collagen and maintain skin firmness. The formula shields against UVA, UVB, blue light and infrared radiation, and is water-resistant for up to 80 minutes, making it a strong match for sweat, sun and long days outdoors.
Dermatologist-tested and non-comedogenic, the sunscreen is free of oxybenzone and octinoxate, making it gentle enough for sensitive and acne-prone skin. Its breathable, lightweight feel allows it to slot effortlessly into any routine.
Users are advised to apply it 10 to 15 minutes before stepping into the sun and to reapply every two hours, especially after swimming. The product is now available on Re’equil’s website and major e-commerce platforms across India.
With hydration, protection and comfort packed into one formula, Re’equil’s latest launch puts a fresh spin on everyday sun care.
Brands
Perfetti Van Melle names BWO as Chupa Chups licensing partner in India
Partnership expands iconic confectionery brand into lifestyle categories
MUMBAI: Perfetti Van Melle has appointed Black White Orange Brands Pvt. Ltd. as the official licensing agent for its iconic Chupa Chups in India, marking a push to extend the brand beyond sweets into lifestyle categories.
Under the agreement, Black White Orange will develop and manage the licensing programme across segments such as apparel, accessories, home goods, personal care and back-to-school products. The move signals a broader strategy to tap into India’s growing appetite for brand-led consumer products.
Known for its colourful identity and instantly recognisable logo created by Salvador Dalí, Chupa Chups has evolved into a global pop-culture icon. The India licensing programme aims to translate that playful appeal into products tailored for local consumers.
Perfetti Van Melle area licensing manager Anna Amat said the partnership would help unlock opportunities beyond confectionery, adding that the company sees strong potential for the brand’s expansion in India.
Black White Orange Brands Pvt. Ltd. co-founder and COO Mitali Desai noted that the focus will be on building a visually distinctive and design-led licensing portfolio that reflects the brand’s playful identity.
With India’s retail landscape evolving rapidly, the partnership is expected to drive collaborations with manufacturers and retailers across fashion, lifestyle and gifting segments. Product rollouts are likely to begin in phases through key distribution channels.
As global brands look to deepen their footprint in India, Chupa Chups’ move from candy counters to lifestyle shelves could add a fresh pop of colour to the market.
