Brands
Ramandeep Singh joins Mastercard as director, enterprise strategy
NEW YORK: Ramandeep Singh has stepped into a new chapter of his global career, joining Mastercard as director, enterprise strategy, based at the company’s purchase, New York office.
Sharing the update, Singh said he was “happy to start a new position” at Mastercard, marking a move from consulting into the heart of one of the world’s most influential payments companies. He begins the role in December 2025 and will work in a hybrid capacity.
Singh arrives with a resume that reads like a tour of boardrooms, startups and strategy war rooms. Most recently, he spent over four years at McKinsey & Company, where he rose to junior engagement manager and senior associate. Rated a consistent top performer, he delivered more than 30 projects for Fortune 500 clients, leading teams and working closely with senior executives on growth, digital strategy and organisational transformation.
Before McKinsey, Singh built hands-on experience across consulting, investing and entrepreneurship. He was an early team member at Delhivery during its rapid scale-up phase, contributing to product and strategy initiatives that helped drive efficiency gains and multi-million-dollar cost savings. Earlier, he founded OrderSquare, a B2B grocery technology platform, raising angel funding and serving top-tier restaurants across major Indian cities.
His career path also includes stints at Alvarez and Marsal, Portea, SRL Diagnostics, Gemba Capital and Grameen Bank, blending exposure across healthcare, logistics, finance and social enterprise. Along the way, he helped shape expansion strategies, evaluated investments and even built enduring student institutions, including founding the Finance Club at IIT Bombay.
At Mastercard, Singh is expected to draw on this mix of consulting rigour, startup intuition and global perspective to help shape enterprise-wide strategy. From street-smart entrepreneurship to Fortune 500 playbooks, his journey suggests a strategist comfortable switching gears, and now ready to help steer one of the world’s biggest payments brands into its next phase.
Brands
KKR sixes to power EV charger rollout under VIDA campaign
Cricket meets clean mobility as big hits spark India’s charging growth
NEW DELHI: VIDA, the electric mobility arm of Hero MotoCorp, has teamed up with Kolkata Knight Riders to launch a campaign that turns cricketing flair into real-world impact.
Titled ‘6 for 6’, the initiative promises to install a 6kW fast EV charger for every six hit by KKR during the ongoing Indian Premier League season. The idea is simple but powerful, as each big hit on the field contributes directly to expanding India’s fast-charging infrastructure.
The campaign builds on VIDA’s growing network, which already spans over 5,300 fast-charging points across more than 430 cities. With EV adoption gaining pace, the brand is using cricket’s mass appeal to accelerate both awareness and infrastructure growth.
Explaining the thinking behind the move, Hero MotoCorp emerging mobility business unit chief business officer Kausalya Nandakumar said, “Cricket has an incredible ability to unite and inspire millions across the country. With the ‘6 for 6’ campaign, we are turning every big hit on the field into a step towards a cleaner and a more accessible mobility future.”
She added that VIDA’s expanding fast-charging network and removable battery technology are designed to make EV ownership more convenient and practical for everyday users.
From the franchise’s side, the campaign is also about giving on-field moments a larger purpose. Kolkata Knight Riders chief executive officer Venky Mysore said, “The ‘6 for 6’ campaign exemplifies the potential of sport as a platform for meaningful, real-world impact. By linking every six to the expansion of EV charging infrastructure, this partnership transforms fan excitement into tangible progress.”
As part of the rollout, VIDA has introduced co-branded charging stations in KKR’s signature colours, with a flagship installation unveiled alongside team players. The chargers are designed for quick top-ups, powering VIDA scooters from zero to 80 percent in about an hour, while also being positioned along key highways to support longer journeys.
The initiative also taps into VIDA’s removable battery system, which allows users to charge using standard household plug points, adding flexibility to the charging ecosystem.
By blending the thrill of cricket with the urgency of clean mobility, VIDA and KKR have found a neat way to make every six count twice, once on the scoreboard and again on India’s road to an electric future.
