MAM
Swiggy partners with Goa govt for Chavath e-Bazaar 2023, boosting local businesses online
Mumbai: In its endeavour to promote a culture of entrepreneurship and support women’s self-help groups (SHG), Swiggy, India’s leading on-demand convenience delivery platform has signed an MoU with the Government of Goa to launch Chavath e-Bazaar on ‘Swiggy Minis’. This will give small-scale entrepreneurs in the state online access to thousands of consumers and help further their entrepreneurial success this festive season. The MoU was exchanged between the hon’ble chief minister of Goa Dr. Pramod Sawant and Dolly Surekha from Swiggy.
Goa is a state with a vibrant cultural and culinary heritage. This partnership will provide income-generating opportunities to local entrepreneurs, selling over 25 local items.
Starting on 16 September, Swiggy has created a special e-Chavath Bazaar section on Swiggy Minis, where consumers can buy festive-special homemade sweets such as modaks, nevris, laddus, and kapa as well as snacks like chaklis, papads, farsan, namkeen nevris, masalas, and pickles prepared in the Goan style from the comfort of their homes.
Swiggy is honoured to partner with the Government of Goa for the Chavath e-Bazaar 2023. This initiative enhances accessibility and convenience for consumers, offering a seamless way to connect with local entrepreneurs. By bridging tradition and technology, it empowers entrepreneurs, especially women and self-help communities, to preserve our culture and provide wider access to Goan sweets and snacks this Ganesh Chaturthi. We’re thankful to the hon’ble chief minister Dr. Pramod Sawant and everyone involved in bringing this initiative to life. Together, we’re fostering economic growth and celebrating the vibrant spirit of Goa,” said Swiggy co-founder Nandan Reddy.
Swiggy Minis is a platform for small-scale entrepreneurs and it has set up a special destination for the Goa Chavath e-Bazaar Stores for greater visibility and access to consumers. Swiggy is providing concerned officials with training in online order management and operations to enable a seamless experience during the festive rush.
The MoU event was organised by the women and Child Welfare Department and brought together women entrepreneurs from across the state.
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