News Broadcasting
Stage set for Frames 2004
MUMBAI: Around 1300 delegates representing 400 companies will attend Frames 2004. The convention for the media and entertainment industries kicks off in Powai on Monday 15 March.
One of the speakers on the inaugural session will dwell on lessons that the Indian entertainment industry can learn from Hollywood. The speaker is Hyde Park Entertainment chairman Ashok Amritraj. Ernst & Young will present a detailed report on Indian Entertainment Industry: Emerging Trends & Opportunities.
A key session on the opening day deals with funds and project. Venture capitalists and other global lending institutions will discuss various projects suitable lending. What are the requisites? What one needs to do to tap the global pool of funds? The host is Ambit Corporate Finance MD Ashok Wadhwa. The speakers include Peacefulfish CEO Thierry Baujard and Rabo International media and entertainment head , Alexander Gelderman.
News Broadcasting
Book Cricket gets a digital century on News18 amid T20 fever
Nostalgic classroom game revamped in English, Hindi plus Telugu on web and app.
MUMBAI: When the T20 World Cup fever hits fever pitch, News18 decides to flip the script straight back to the classroom. The digital news platform has revived the timeless schoolyard favourite Book Cricket as an interactive online game, perfectly timed to ride the cricket wave gripping fans across the globe. The reimagined Book Cricket ditches textbooks for smartphones, blending old-school nostalgia with modern gameplay. Once a sneaky recess pastime played by flicking book pages to score runs, the digital version now offers seamless fun for anyone craving a quick cricket fix between overs.
Available in English, Hindi and Telugu (with more languages planned across News18’s network), the game sits within the platform’s fast-growing gaming portfolio of over 20 titles, all built in-house. It joins event-driven hits like ‘Kursi Catcher’ and ‘Result Rewind’ during the 2025 Bihar Assembly Elections, plus festive specials such as ‘Durga’s Astras’ for Durga Puja and ‘Mouse Modak’ for Ganesh Chaturthi.
News18 Digital CEO Mitul Sangani said, “Gaming is a key pillar of our engagement strategy. At News18, we uniquely combine our newsroom agility with immersive gaming experiences. By blending credible content with interactive formats, we are creating meaningful engagement in an era defined by shrinking attention spans and evolving consumption habits.”
Select titles have expanded beyond News18.com to CNBC-TV18.com and Firstpost.com, reflecting the network’s push to deepen user interaction across platforms. The Book Cricket game is live now at https://www.news18.com/games/book-cricket/.
In a tournament where every boundary counts, News18’s digital Book Cricket proves the simplest games can still deliver the biggest smiles no syllabus required, just pure cricket joy one page-flip at a time.
