News Broadcasting
CBS launches new music label
MUMBAI: US media conglomerate CBS is launching a new music label that will draw upon CBS Records and the mass media assets across its company to market and distribute new music.
An emphasis of the new label will be to build awareness for CBS Records’ artists and songs by integrating music into CBS television series.
CBS also announced plans to make songs, music videos and other music-related content from CBS Records available for purchase and download at the iTunes Store. Offering an alternative approach to introducing music into the marketplace, CBS Records will build a select roster of artists from the limitless ranks of independent musicians who write and perform their own songs with an initial focus on digital distribution of their content.
In addition to the iTunes Store, the music will be offered through www.cbsrecords.com , as well as other agreements with online and wireless providers that will be announced at a later date. CBS Records will also offer physical distribution through partnerships with outside companies.
CBS president and CEO Leslie Moonves says, “CBS is one of the most powerful entertainment brands in the world, and music represents a natural and complementary extension of our content
assets.
“With more consumers choosing the online download model as the preferred way to purchase their favorite songs, we have an opportunity to use our unique and broad collection of media platforms to create a new music label paradigm for a small price of admission.”
CBS Paramount Network Television Entertainment Group president Nancy Tellem says, “The marriage of television and music with CBS Records offers tremendous creative and commercial potential for everyone.
“Our artists will have access to an incredibly powerful medium (television) to drive music sales; our television producers will have greater flexibility to use music as a creative enhancement in their shows; and our company will be able to reduce the Network and studio’s music licensing cost center while transforming it into a new revenue stream.”
News Broadcasting
Times Network to air JVC Exit Poll across 5 regions on April 29
Four-hour broadcast spans states and Puducherry with data-led analysis
MUMBAI: Times Network is set to roll out what it calls one of its most expansive election programming efforts yet, culminating in the JVC Exit Poll on 29 April, with a multi-hour broadcast spanning key poll-bound regions.
The exit poll will air across Times Now and Times Now Navbharat, beginning at 5pm and 4pm respectively. Co-powered by Vedanta and Jindal Stainless, the programming aims to combine on-ground reportage with data-driven projections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.
The network has deployed over 50 journalists across these regions, gathering voter sentiment and local insights in the run-up to polling. The effort builds on its ongoing election formats such as Election Yatra and Election Premier League, which have tracked campaign narratives and community-level issues.
In parallel, Times Now Navbharat has focused on constituency-level reporting in West Bengal through its Jan Gan ka Mann series, capturing voter opinions across diverse segments.
The coverage has also featured interviews with prominent political leaders. Kerala chief minister Pinarayi Vijayan and Congress leaders Ramesh Chennithala and V D Satheesan have appeared on the network’s election specials. From Tamil Nadu, voices including deputy chief minister Udhayanidhi Stalin, DMK MP Dayanidhi Maran, BJP leader K Annamalai and NTK’s Seeman have also featured in discussions.
On the day of the exit poll, the network’s primetime anchors, including Navika Kumar, Zakka Jacob and Sumit Awasthi, will lead the coverage. They will be joined by a panel of political analysts, psephologists and senior journalists offering real-time insights and interpretation of trends.
The programming will integrate grassroots reportage with analytics from the JVC Exit Poll, aiming to give viewers an early sense of electoral outcomes ahead of the official results on 4 May.
With its combined English and Hindi broadcast reach, Times Network is positioning this effort as a comprehensive look at voter sentiment, blending field reporting, data and debate to decode what could lie ahead when the final mandate is revealed.
