News Broadcasting
NDTV lines up special shows to cover elections
MUMBAI: NDTV Networks has lined up special programming to cover state elections. The shows will provide an insight into the relevant issues, gather views and relay the energy and enthusiasm associated with the upcoming elections in six states.
English news channel NDTV 24X7 will have shows like Campaign Trail, Follow the Leader, Battle Ground. Starting on 17 November at 7 pm on weekdays. Campaign Trail will combine live reports, citizens’ views and aims to get answers from the policy makers.
Follow the Leader, starting on 18 November, chases some of the biggest contenders in the political arena from sunrise to sunset on campaigning days. The show will telecast every Tuesday and Sunday at 9.30 pm.
In Battle Ground, Prannoy Roy and Dorab Sopariwala will discuss the real story of the elections – who is likely to win and become the next chief minister, what are the issues that will matter and all the news that citizens need to know. The show will air on 26, 28 Nov and 3 December at 9.30 pm.
Hindi news channel NDTV India will air Agla CM Kaun?, Youngtantra and Jawab Do. Agla CM Kaun? will take a trip to the places that will be affected by the new political scenario.
Vinod Dua takes on the politicians one-on-one and gets to the grassroots problems of the common man, in an effort to tell both sides of the story. Vinod Dua enables both, the politicians and the common man, to meet face-to-face and talk about the problems and solutions offered.
The show Youngtantra turns its attention towards the youth of our country and seeks to encapsulate the ideals of the young and the ambitious.
In Jawab Do, the current state Chief Minister is pitted against the potential CM and public in a fiery debate where he defends his performance in his current term.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
