MAM
Sreekant R joins Fourth Dimension Media Solutions
MUMBAI: Fourth Dimension Media Solutions has appointed Sreekant R as national sales head.
Sreekant will be based out of Mumbai. His last assignment was at Ignitee Digital Services as National Business Director.
Fourth Dimension Media CEO Shankar B said, “We are extremely happy to welcome Sreekant in the Fourth Dimension Family who comes with rich experience across all verticals, his role is more of strategic in nature and being a part of the teams across India, Wishing him good luck for a fantabulous innings at Fourth Dimension Media.”
“With Sreekant‘s commitment and knowledge of All India market, his experience will carry our brands very well across all Advertisers and Agencies,” Fourth Dimension Media COO Bharath added.
Sreekant has over 11 years of experience in the industry. He had joined Ignitee in 2009. Prior to joining Ignitee, he had also worked with Hello FM 106.4, TV9 and The Times of India.
Brands
UK’s OnlyFans seeks US investor at $3bn valuation after owner’s death
The adult video platform is seeking stability after the death of its billionaire owner
LONDON: OnlyFans is looking for a new partner. The London-based adult video platform is in advanced talks to sell a minority stake of less than 20 per cent to Architect Capital, a San Francisco-based investment firm, in a deal that would value the business at more than $3bn (£2.2bn).
The move is driven by an urgent need for stability. Leonid Radvinsky, the Ukrainian-American billionaire who owned OnlyFans, died of cancer last month at the age of 43, leaving the future of one of Britain’s most profitable privately held businesses suddenly uncertain.
The choice of Architect Capital is not arbitrary. The firm has deep expertise in financial services, which aligns neatly with OnlyFans’ ambitions to offer banking products to its creators, many of whom have long struggled to access basic financial services because of the nature of their work.
The numbers behind OnlyFans are, by any measure, staggering. The platform posted revenues of $1.4bn in the year to 30th November 2024, with a pre-tax profit of $684m, up four per cent on the prior year. Payments to creators totalled $7.2bn over the same period, a rise of nearly ten per cent. Radvinsky personally collected $701m in dividends from the business in 2024 alone, on top of more than $1bn in such payments he had already received. The platform, run through its parent company Felix International, hosts 4.6m creator accounts, with performers keeping 80 per cent of subscription proceeds and the platform pocketing the remaining 20 per cent. It has 377m fan accounts in total.
The current minority stake talks represent a notable scaling back of ambitions. In January, OnlyFans was reported to be in discussions with Architect about selling a majority stake of 60 per cent. Before that, the company had explored a sale to a consortium led by Forest Road Company, a Los Angeles-based investment firm. Neither deal materialised.
OnlyFans has built an enormously lucrative business on content that mainstream finance has long refused to touch. Now, with its owner gone and a $3bn valuation on the table, it is looking for the kind of respectable institutional backing that might finally persuade the banks to take its calls.
