MAM
CogMat to handle Thomson Reuters’ digital marketing
MUMBAI: Digital agency CogMat has been empanelled to handle the digital marketing duties for Thomson Reuters in India.
The other agency on the panel is BCB Web Wise.
It has been learnt that there was no formal pitch. But the agencies in consideration were evaluated extensively.
CogMat will carry out advertising through Google networks in order to drive relevant traffic to the Thomson Reuters website which will then be followed by search engine optimisationenhancement so that there is an increase in relevant visitors coming to the site.
Brands
Deepak Halder appointed CEO of Sarvottam India
Real estate veteran with 23 years’ experience takes the helm
MUMBAI: Sarvottam India has appointed industry veteran Deepak Halder as its chief executive officer, bringing more than two decades of experience in real estate and business strategy to the role.
Halder has built a reputation as a growth-focused leader during a career spanning over 23 years, including nearly two decades in the real estate sector. He began his journey in the industry in 2007 and has since held senior leadership roles at several prominent developers, including Bestech Group, Paras Buildtech, Hero Realty, ATS Infrastructure Ltd and Rajdarbar Group.
Across these organisations, Halder has been closely involved in shaping expansion strategies, strengthening brand positioning and steering large-scale residential and commercial project launches. His work has also centred on accelerating revenues while building strong customer-focused business models.
Interestingly, Halder’s professional roots lie in marketing. He started his career at a leading advertising agency, a background that continues to influence his approach to real estate leadership. The combination of brand-building insight and market intelligence has helped him craft strategies that connect closely with evolving consumer expectations.
At Sarvottam India, Halder is expected to steer the company’s next phase of growth, with a focus on innovation-led development and sustainable expansion. His leadership will centre on creating long-term value for customers, partners and stakeholders while strengthening the company’s presence in an increasingly competitive property market.
The appointment signals Sarvottam India’s intent to sharpen its strategic direction as it prepares for the next chapter in its growth story.
