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MAM

Effie 2012 announces final shortlist; O&M leads

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MUMBAI: The Advertising Club (Bombay) has announced the final shortlist of the case studies of Effie 2012.

Ogilvy & Mather leads with 30 shortlisted entries, followed by McCann Worldgroup‘s 16. Leo Burnett India and Lowe Lintas and Partners tie up with 11 entries each. JWT and Taproot India have got eight and five entries shortlisted respectively.

To be held on 4 December, Effies is the only award that is bestowed on both the client and agency to jointly share the celebration of their effective communication and perseverance.

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There are 122 shortlists from 27 agencies this year.

Here is the total list of shortlisted entries:

 

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Name of the agency

No of shortlists

Ogilvy & Mather

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30

McCann Worldgroup

16

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Leo Burnett

11

Lowe Lintas and Partners

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11

JWT

8

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Taproot India Communication

5

DDB Mudra Group

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4

Grey Worldwide (I)

4

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BBH Communications India

4

DraftFCB Ulka

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3

Mindshare

3

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Rediffusion DY&R

3

Saatchi & Saatchi

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3

Click to view shortlisted entries:

http://theadvertisingclub.net/index.php?option=com_content&view=article&id=3574&Itemid=219

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MAM

Manappuram Finance appoints Sreekanth P V as group head – operations

22-year veteran from Bajaj Finance to drive efficiency and customer experience.

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MUMBAI: Manappuram Finance just upgraded its operations engine because when customer delight needs turbocharging, even the gold loans get a smoother ride. Manappuram Finance Ltd has appointed industry veteran Sreekanth P V as group head for operations & customer experience at the grade of president. In his new role, Sreekanth will lead efforts to strengthen operational efficiency, enhance customer experience, streamline processes, drive service innovation and scale the company’s digital ecosystems across all business verticals.

Sreekanth brings over 22 years of experience in operations management, digital platforms, product innovation and customer experience within the financial services sector. Most recently he served as deputy executive vice president for digital platforms at Bajaj Finance Ltd, where he led the development of a unified app and web platform strategy and built a cohesive digital ecosystem.

Manappuram Finance, chairman and managing director V. P. Nandakumar said, “We are pleased to welcome Mr Sreekanth P V to the leadership team. He brings extensive experience in operations management, digital platforms and customer experience. As we continue to strengthen our operational capabilities and enhance customer engagement, his expertise will play an important role in driving efficiency, innovation and service excellence across the organisation.”

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The appointment reflects Manappuram Finance’s ongoing focus on building a stronger leadership bench and elevating operational standards as the company scales its lending and customer engagement capabilities.

In a sector where every rupee counts twice, Sreekanth isn’t just joining the team, he’s the new conductor making sure the entire orchestra of loans, digital flows and customer smiles stays perfectly in tune.

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