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DAS Stay extended to 4 June in Andhra Pradesh, court wants action taken report from Govt
New Delhi: The Andhra Pradesh High Court today extended to 4 June the stay on switch-off of analogue signals in Hyderabad and Vishakhapatnam, even as it expressed its annoyance against the Information and Broadcasting Ministry counsel not giving an action-taken report as directed by the court.
Adjourning the hearing of six petitions to 4 June, the Court also permitted other parties including the Indian Broadcasting Foundation to be impleaded in the case.
The division bench headed by the Chief Justice Justice N.V.Ramana posted the case for orders after the vacation.
The Court also asked the authorities not to take any coercive steps against Multi System Operators (MSOs) for not implementing digital addressability system in Hyderabad and Rangareddy districts.
The bench which was hearing arguments on a public interest petition passed a single order in five other similar cases including one by an MSO, Mr S V Krishna Mohan and another by the Greater Hyderabad Cable TV Operators Association, that came up for hearing before the bench.
The petitioner Chalasani Narendra filed the PIL saying the Union of India was ‘scuttling the constitutional rights of the citizens by blocking out the TV Channels in the guise of implementation of Digital Addressability System (DAS) without making any efforts for easy availability of Set Top Boxes (STBs) in the market’.
He also alleged that the government is also trying to favour the big corporate establishments in the cable and DTH industry in the guise of DAS implementation.
Hathway had also got itself impleaded in the petition saying that there is no need to extend the time for the implementation of DAS in Hyderabad. Hathway submitted before the High Court that Digitalisation of cable services brings out a lot of undeclared connectivity from the cable operators benefiting the Broadcasters, the government and the MSOs.
The Indian Broadcasting Foundation submitted that the Court should not grant any more time against the compulsory usage of STBs in Hyderabad.
According to figures published by the Ministry on 21 April, Hyderabad has 8,81,512 TV households of which 17,37,052 STBs have been installed, including DTH, with the total digitization going up to 193.83 per cent. Vishakhapatnam has 5,42,692 TV households, and only 1,58,291 STBs including DTH have been installed thus taking the percentage to 29.76.
Stay also continues till 8 May in Jabalpur, Indore, and Bhopal apart from Chennai with petitions pending in Madhya Pradesh and Madras High Courts, even as the Indian Broadcasting Foundation has moved the Supreme Court to ensure these petitions are not entertained.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
