News Broadcasting
Life OK’s Shapath series Super Cops V/s Super Villains sets a new trend for weekends
Mumbai: Life OK’s Shapath series Super Cops V/s Super Villains has recorded a new high. The supernatural series that airs on weekends on Life OK, India’s fastest growing General Entertainment Channel, has pushed past the competition to record an upsurge in TVTs starting Week 31. Being the only fiction show on the weekend 9 PM prime time slot, the show is now proving to be a tough competition to the other Talent based reality shows in the same time slot.
The CG heavy series that focuses on a new super villain every weekend has provided the extra push to Life OK to climb the success charts.
Commenting on the growth trajectory for Shapath, Mr. Pratik Seal, Marketing Head, Life OK, says, “We are extremely happy that the Shapath series of Super Cops Vs Super Villains has been widely appreciated by our audiences and the current ratings are a measure of its success. The series has carved a niche for itself, especially considering the presence of Bollywood celebrities on competing shows. For anyone who does not want to watch reality based shows.”
Moving on from its first season names Hum ne Li hai Shapath, a Crime Investigation series, to Shapath Super cops v/s Super villains, a Supernatural series, the show has received wider acceptance since the revamp. The fiction series has made a distinctive mark for itself amongst the competitive star studded reality shows. The weekends series of Shapath Super Cops Vs Super Villains airs every Saturday and Sunday at 9 PM.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
