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Garnier Men announces Sushant Singh Rajput as the face of AcnoFight

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MUMBAI: Garnier Men has unveiled its first anti-pimple face wash for men – ACNOFIGHT. The young and dashing Sushant Singh Rajput will endorse AcnoFight whichpromisestofight the six signs of pimples and provide pure and smooth skin.

Garnier Men AcnoFight is a first of its kind 6 in 1 pimple clearing facewash that visibly fights six signs of pimples. Enriched with Salicylic and a special Herba Repair formula itcontrols oiliness, reduces redness, uproots black heads,tightens pores, lightens marks and dries pimples. The powerful Herba Repair is able to repair restructure skin for a healthy appearance while the purifying active Salicylic, an anti-microbial ingredient helps to reduce pimples and secretion of oil, leaving skin free of excessive sebum.

Speaking about GarnierMen ACNOFIGHT, Sushant said, “I’m already a fan of Garnier Men’s skincare rangeand it is an honor to now be associated with the brand. Garnier understands the Indian man’s skin –and makes it very easy for me to ‘Take Care’ of my skin in the right way.”

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Speaking at the launch, Rupika Raman, General Manager, Garnier said,“Garnier Menhas been a driver of innovation in the Men’s skincare market in India. We believe that Acnofight is that one product that can effectively help young men achieve clear, pimple free skin, therefore completing their grooming regime. Needless to say the product enjoys the best of natural ingredients and has been customized to suit the skin care needs of Indian men. With Sushant on board as the new face of this campaign we hope to encourage men to use the product and adopt a healthy skin care regime to fight pimples.”

Present on the occasion, Satyaki Ghosh, Director, L’Oréal, Consumer Products Division, India said,“We welcome Sushant Singh Rajput to the Garnier Men family alongside John Abraham. Garnier has always stood by its tag-line ‘Take Care’. Skin care for men is incomplete without a product that actually helps them take care of pimples. Wehope our consumers enjoy the benefits of this product along with the exciting new campaign that we will roll out with Sushant.”

Garnier Men AcnoFight is available across all modern and general tradeoutlets and is priced at Rs. 85 for 50g and Rs. 170 for 100g.

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Senior media executive Madhu Soman exits Zee Media

Former Reuters and Bloomberg leader says he leaves with “no regrets” after brief stint at WION and Zee Business

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Madhu Soman

NOIDA: Madhu Soman, a veteran of global newsrooms and media sales floors, has stepped away from Zee Media Corporation after a short stint steering business strategy for WION and Zee Business.

In a reflective LinkedIn note marking his departure, Soman said his time within the network’s corridors was always likely to be brief. “Some chapters close faster than expected,” he wrote, signalling the end of a nearly two-year spell in which he oversaw both editorial partnerships and commercial strategy.

Soman joined Zee Media in 2022 after more than a decade abroad with Reuters and Bloomberg, returning to India to take on the role of chief business officer for WION and Zee Business. His mandate was ambitious: bridge the newsroom and the revenue desk while expanding digital and broadcast reach.

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During the stint, Zee Business reached break-even for the first time since its launch in 2005, while WION refreshed programming and strengthened its digital footprint across platforms such as YouTube and Facebook.

But Soman suggested the cultural fit proved uneasy. Describing himself as a “cultural misfit”, he hinted at deeper tensions between editorial instincts shaped in global newsrooms and the realities of India’s television news ecosystem.

Before joining Zee, Soman spent more than seven years at Bloomberg in Hong Kong as head of broadcast sales for Asia-Pacific, expanding the company’s news syndication business across several markets. Earlier, he held senior editorial roles at Reuters, overseeing online strategy in India and managing Reuters Video Services from London.

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His career began in television and wire reporting, including a stint with ANI during the 1999 Kargil conflict, before moving into digital publishing as India’s internet media landscape took shape.

Now, after nearly three decades in broadcast and digital media, Soman is leaving Delhi NCR and returning to his hometown, Trivandrum.

Exhausted, he admits. But unbowed. And with one quiet line that sums up the journey: he didn’t sell his soul — because some things, after all, are not for sale.

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