GECs
Life OK brings Mahadev Ganga Mahotsav initiative to Kolkata
KOLKATA: After getting an overwhelming response in Haridwar, Allahabad, Varanasi, New Delhi, Kanpur and Patna, general entertainment channel (GEC) Life OK has brought the “Mahadev Ganga Mahotsav” initiative to Kolkata, titled Kolkatta Samvaad.
The initiative was started in January last year and was to be held in eight cities across the states of Uttarakhand, Uttar Pradesh, Bihar, Delhi and West Bengal with the hope of becoming the harbinger of change. The initiative, during the launch promised to take small differentiating steps to ensure a brighter future for Ganga.
“Mahadev Ganga Mahotsav is a program to sensitise and create social awareness towards the issues impacting and the plausible solutions required to the conservation of the river Ganga,” said a release issued to the press in Kolkata.
In fact, the GEC organised a discussion session on – ‘Need to save the Ganga for the future generations’ which explored the impact of polluted Ganga on every individual and the measures that can be taken to save it.
Life OK general manager Ajit Thakur remarked that the initiative would engage all stakeholders to find probable solutions to conserve the river.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.








