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7th Indian News Television Summit: Innovation for higher ad revenue

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MUMBAI: ‘When the going gets tough, the tough get going’ is an age old adage. Operating in a cash crunch environment, this seems to be just what Indian news broadcasters will have to do  if they want to continue to beam into homes. 

 

The Indian TV news business has been grappling with several issues. Close to 400 channels account for a small per cent of ad spends. High carriage fees and cutthroat competition for the ad rupee have made the going really tough for those in the news business. 

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With this as the backdrop, comes leading Indian media service Indiantelevision.com’s Seventh News Television Summit entitled ‘Monetisation in Transformational Times” on 28 October at the Radisson Blu Hotel in Noida, Uttar Pradesh.  It seeks to address how those in the news TV ecosystem can develop more robust or new business models, including new revenue streams such as digital online video, syndication, off the air ground activities, advertiser driven programming solutions, among many others. 

 

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The highlights of the half day premier news television industry confab  are a keynote by News Broadcasters Association president and India TV chairman and editor in chief Rajat Sharma followed by a discussion on ‘Meeting the challenge for today’s TV news networks, a one-on-one with ITV Network MD Kartikeya Sharma and then a keynote from leading media agency Group M south Asia CEO CVL Srinivas.  .

 

The session ‘Content monetisation through conventional and digital platforms of news channel’ will see a reveling discussion on how business heads are meeting the challenge of low ad rates and near zero subscription revenue with rising cost through alternative options such as syndication of news, events, digital etc. Included in this session are NDTV group CEO Vikram Chandra, TV Today Network CEO Ashish Bagga, IBN18 Network CEO Avinash Kaul, Doordarshan ADG News Mayank Agarwal and Focus News Network group CEO Neeraj Sanan.

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‘Innovation in news selling’ will explore novel ideas for media agencies and brands to increase their ROI from their investments on news networks and what innovative methods can be drawn for both to achieve a win-win business model. Opening the session is Srinivas’ keynote followed by a discussion with IPG Mediabrands India CEO Shashi Sinha, CNN-IBN and IBN7 national revenue head Vishal Bhatnagar, India TV senior VP and country head – ad sales Sudipto Chowdhuri and Zee Sangam national sales head Harsha Vardhan Dwivedi. The sessions will be moderated by Provocateur Advisory principal Paritosh Joshi.

 

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Editors of networks will discuss how far they will go to allow money to drive content in the session titled  ‘Monetisation for editorial independence’. ITV Network editor in chief Deepak Chaurasia, former India TV editorial director and veteran journalist QW Naqvi, Mi Marathi consultant Nikhil Wagle and moderator Aaj Tak and Headlines Today editor at large Rahul Kanwal will take the stage. In a separate discussion,  Amagi co-founder KA Srinivasan will discuss how it can offer solutions to advertisers and news networks to further ad revenue.

 

Says Indiantelevision.com founder, CEO and editor in chief Anil Wanvari:So far the news television industry has not been able to harness substantial subscription revenues, even as carriage fees look set to rise with digitisation being delayed. Hence, it needs to look for solutions to hike revenues from the advertising inventory – the threat of the reduction of this has been staved off at least for now – they have, apart from working closely with advertisers and agencies to offer solutions that opens up the revenue pipeline for them further. The challenge is to increase their yields while increasing the ROI for advertisers. I believe the seventh news television summit will help give both advertisers and news channels some pointers as to how they could achieve this jointly.”

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The presented by sponsor for the event is Jia News, silver partners are Akamai, India News, NewsX, Sakshi TV, TV9, growth partner is SureWaves, Amagi is lanyard partner, support partners are CNBC Awaaz and CNBC TV18, online media partners are radioandmusic.com and tellychakkar.com. The event is executed by ITV 2.0 Productions.

 

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News Broadcasting

Kamlesh Singh receives Haldi Ghati Award from MMCF

India Today Group editor honoured for three decades of journalism at Udaipur ceremony.

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MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.

The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”

Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.

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The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.

Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.

In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.

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