MAM
Anupama Ramaswamy, Ashish Chakravarty, and Rajdeepak Das Named Abby Awards 2024 jury chairs
Mumbai: Anupama Ramaswamy, chief creative officer, Havas Worldwide India, Ashish Chakravarty, executive director, and India head of creative, for McCann Worldgroup and Rajdeepak Das, chief creative officer Publicis Groupe, South Asia and chairman, Leo Burnett, South Asia, join as jury chair for Still Digital category, Audio category, and Film (below 1 minute) category respectively, at The Abby Awards 2024 powered by One Show.
Havas Worldwide India chief creative officer Anupama Ramaswamy has been appointed jury chair of Abby Awards 2024 powered by One Show in the Still Digital category.
Anupama is touted as one of the most celebrated creative minds in the country. She has made an indelible mark through her clutter-breaking work, passion for art direction and pure play advertising.
Through her career, she has worked with some of the leading agencies in India and several marquee global and indigenous brands across sectors including Maruti Suzuki, Reckitt, Ikea, Vivo, Paytm, Subway, Tata Tea Digital, Samsung Mobiles, Airtel, Dabur, Lacoste, and many more.
Her recent campaigns, including the Paytm Divide and Chotu, made her win the One Show, a couple of Spikes, and New York Festivals, and she was featured as one of the Impact Creative Stars ’21. During her stint at JWT Delhi as senior creative director, Anupama led the Delhi office to its first Cannes Lions and Clio Gold.
She has also been a recipient of some of the most coveted awards including Cannes Lions, Clio, Adfest, New York Festivals, Abby, Effies, Spikes, Global Healthcare Awards, IAA Awards and The One Show and her work for Fuji Film has been featured in the prestigious Gunn Report as one of the top 20 most awarded print campaigns in the world.
Anupama has been on the jury of several prestigious awards like The One Show and Spikes Asia and the grand jury at AME awards, and New York Festivals.
Ashish Chakravarty executive director, and India head of creative, for McCann Worldgroup
has been appointed jury chair of Abby Awards 2024 powered by One Show in the Audio category.
Ashish has worked in most of the major agency networks and on some of the biggest global, and Indian brands.
He is the recipient of more than 400 national and international awards on top advertising shows like One Show, Cannes, D&AD, Clio, Ad-fest, Spikes, Kyoorius, and Goafest, among others.
Ashish has served as jury or jury chair, at many top international advertising awards, as well as all the top Indian award shows.
Ashish has been recognized as one of the top 10 Creative Directors in India by Economic Times, the leading business newspaper, and was also ranked among the top ECDs in the world in industry rankings
Rajdeepak Das chief creative officer of Publicis Groupe, South Asia and Chairman of Leo Burnett, South Asia has been appointed Jury Chair of the Abby Awards 2024 powered by the One Show in Film (below 1 minute)category.
Raj firmly believes that the true potential of creativity and technology is finding human-centric solutions for the biggest brands because what’s good for people is good for brands. And his body of work reflects his vision for creativity.
Raj was the force behind the iconic work for P&G Whisper ‘Touch the Pickle’ – one of the first social movements to break the taboo around periods in the Indian sub-continent. To his recent work for Whisper – the Missing Chapter which won him a Grand Prix in Sustainable Development Goals at Cannes Lions 2022 – an award which is very close to his heart as it made a real difference in the lives of young girls by breaking period taboos and getting the chapter on periods added in school books, helping 23 million girls stay in school.
He and his team gave every Indian a piece of national treasure, by building Bajaj motorbikes out of the legendary warship INS Vikrant. In collaboration with India’s biggest petroleum brand and the government of India, they innovated the world’s first anti-collision road management system to reduce road accidents on Himalayan Roads.
For one of India’s biggest financial brands, he created India’s 1st social media-based microfinancing system.
Raj was featured in the Netflix Docuseries – Creative Indians Season 4 – a series which showcased the most talented Indians from Oscar winners to Bollywood Stars and artists to Grammy Awards-winning musicians. He has led and been a part of several jury cohorts at some of the biggest platforms including Cannes Lions, Spikes Asia, Dubai Lynx, and One Show to name a few.
His HumanKind approach to creativity led Leo Burnett India to win multiple Grand Prix and metals at prestigious platforms like Cannes Lions, One Show, D&AD and Spikes Asia. But he believes his biggest creation to date is Apollo 11 a specialised division of Leo Burnett India, consisting of what he calls ‘the mutant creatives’. Team of young people in their 20s with backgrounds in aerospace engineering, product design, data analysis and environment scientists solving human and brand problems with him.
“I have always believed that an award is as good as its jury. This year too, the Abby Awards powered by One Show have a stellar lineup of both domestic and international luminaries as Jury Chairs, across 23 categories. Over the last two years the number of women jurors has been significant, and this year, with over one-third being women masters of their craft. To win recognition from such respected Jury Chairs is a matter of immense pride for the AdClub, the participating agencies and brands.” said Ajay Kakar, chairperson of Awards Governing Council, Abby Awards 2024 powered by One Show and managing committee member, The Advertising Club.
MAM
JBCN Education appoints The Other Circle for PR mandate
Mumbai agency to lead communications for progressive K–12 group.
MUMBAI: JBCN Education just circled in a fresh voice because when your classrooms already think outside the box, the next logical step is to get the story out of the classroom. JBCN Education has appointed Mumbai-based communications agency The Other Circle (TOC) to handle its public relations and strategic communications mandate. The partnership aims to amplify the institution’s distinctive Educreative philosophy, which blends rigorous academics with experiential learning, creativity and values-led development.
TOC will shape JBCN’s narrative through educator-led thought leadership, media engagement and strategic storytelling, fostering deeper conversations with parents, educators and the academic community on modern, meaningful learning.
JBCN Education, senior vice president for marketing Nikhil Sharma said, “Every institution has a unique narrative, one filled with innovative learning, passionate faculty, and the next generation of Changemakers. The Other Circle’s strategic approach and deep familiarity with the education sector make them the right partner to strengthen our brand presence and forge meaningful connections.”
The Other Circle Group of Companies co-founder & CEO Aakanksha Gupta added, “The best communications work happens when the story is already true—you just have to find the right way to tell it. JBCN Education represents a powerful shift in how learning is imagined and delivered in India, and that story is rich: a philosophy that’s lived in the classroom, educators who believe in it, and outcomes that speak for themselves.”
The appointment marks a new phase for JBCN as it seeks to lead national conversations around progressive education, inquiry-based learning and preparing students for an interconnected world.
In an education landscape where the real competition isn’t marks but mindset, JBCN isn’t just teaching kids, it’s teaching the country what forward-thinking learning can look like, and now it’s got a voice loud enough to make sure everyone hears it.
