Kids
Walt Disney to promote High School Musical 3 from 13 July
MUMBAI: Walt Disney Studios Motion Pictures has revealed its plans to promote its yet to be released original movie High School Musical 3: Senior Year.
The company will showcase the movie‘s global first look on 13 July, on Disney Channels Worldwide.
Hosted by Zac Efron and Vanessa Hudgens, and including the song ‘Now or Never‘ from High School Musical 3: Senior Year, the trailer features all new footage from the movie, which is slated for release on 24 Oct.
Beginning 13 July in select countries, the trailer of the movie will be aired in locales around the globe, including US, Canada, Japan, UK, France, Germany, Spain, Italy, Australia, Southeast Asia, India, Taiwan, Brazil and Mexico, among others.
The worldwide online launch will also kick off on Disney.com on 14 July at 12:01 am (ET).
Performed by the cast from the movie, “Now or Never” will debut on Friday, 11 July at 7:15 pm (ET) on Radio Disney.
“We‘re paying homage to the fans by debuting our first look on the very network that launched the franchise. High School Musical‘ is a worldwide phenomenon and as such, it is important to pursue a nearly simultaneous launch of the first look to fans everywhere, employing our online venue, Disney.com, as well as our international Disney Channels and Jetix platforms,” said Walt Disney Motion Pictures Group president Mark Zoradi.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
