Kids
Verizon partners Disney Channel to offer multi-platform game experience
MUMBAI: Verizon has partnered with Disney Channel to provide its Fios TV and Fios Internet customers with an on-screen and online “Disney Channel Games” experience.
Verizon Shawn vice president video solution Shawn Strickland says, “Verizon and Disney have collaborated to offer the ultimate, must-have Disney Channel games entertainment experience. The TV and online experiences offer a convenient and cost-effective way for kids and families to enjoy and interact with their favorite summer specials.”
The Verizon properties will feature approximately 50 Disney Channel stars from around the globe who convened at Walt Disney World in Orlando earlier this year,claims the company.
“Disney Channel Games” will present “comedic” relay races, “grand-scale” obstacle courses and “entertaining challenges” in five special half-hour telecasts.
Hosted by actor Brian Stepanek (The Suite Life of Zack and Cody), the special telecasts will be highlighted by a post-Games concert. The concert will feature performances by Jonas Brothers, Miley Cyrus, The Cheetah Girls, Demi Lovato and Jordan Pruitt.
Fios TV will screen the first episode of the “Disney Channel Games”, also on VOD, on 20 July. The broadcast premiere will take place on 27 July.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
