Kids
Toei Animation launches online downloads for hit animated series
MUMBAI: Toei Animation is all set to launch their two popular animated series, Digimon Adventure 02 and Pretty Cure online later this month. The series will be available for download on IGN.com’s Direct2Drive section.
Slam Dunk and Fist of the North Star were the first titles to premiere online last month as a result of this new initiative. Other animated titles from Toei’s catalogue will also roll out later this year.
Digimon Adventure 02 follows the adventures Daisuke Motomiya and his friends as they battle the evil Digimon Kaiser who is out for domination in the digital world.
Pretty Cure revolves around Nagisa and Honoka who are both eighth graders at the Verone Junior High School for girls. The girls both encounter Mepple and Mipple – two mysterious creatures who came down from the sky one night. Mepple and Mipple have fled from their homeland – the Field of Light – in order to escape an attack by the evil force of Dotsuku Zone. These two strange creatures grant Nagisa and Honoka the power to transform into superheroes called ‘Cure Black’ and ‘Cure White.’ The two girls, thus, become guardians of Earth.
Toei Animation’s operations include animation development and production, and worldwide marketing and program licensing.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
