Tata Play launches 24×7 Reality TV channel with iconic Bigg Boss seasons

MUMBAI: Tata Play is giving reality TV fans a chance to revisit some of the genre’s biggest moments with the launch of Tata Play Reality TV, a dedicated 24×7 ad-free service featuring iconic Hindi reality television content.

Launched in partnership with Shemaroo Entertainment, the channel will debut with two landmark seasons of Bigg Boss, Season 1 and Season 11, before expanding its library with more reality titles in the coming months.

The service will be available ad-free from 11 September and will also support on-the-go viewing through the Tata Play mobile app. On television, Tata Play Reality TV will be available on Channel No. 150.

The channel is positioned as a destination for revisiting some of Hindi reality television’s most memorable personalities, rivalries, friendships, emotional journeys and dramatic moments.

Its initial line-up brings together two Bigg Boss seasons from very different eras.

Bigg Boss Season 1, which aired in 2006-07, marked the beginning of one of India’s most successful reality franchises. Hosted by Arshad Warsi and won by Rahul Roy, the season introduced viewers to the format of celebrities living together under constant surveillance. Contestants including Ravi Kishan and Rakhi Sawant also became part of some of the season’s most remembered moments.

The channel will also feature Bigg Boss Season 11 from 2017-18, hosted by Salman Khan and won by Shilpa Shinde. The season was known for its strong personalities, intense rivalries, emotional moments and task-driven gameplay.

Shilpa Shinde, Hina Khan, Vikas Gupta, Puneesh Sharma and Bandgi Kalra were among the contestants whose relationships and rivalries helped make the season a major talking point during its run.

Tata Play Reality TV will air fresh episodes from both seasons every day, allowing viewers to revisit the drama under the tagline “Relive the Kalesh”.

The programming will also include curated shorts featuring some of the most memorable fights, friendships and moments from the Bigg Boss house. From Rakhi Sawant’s re-entry and the Ravi Kishan-Rahul Roy dynamic in Season 1 to the Shilpa Shinde-Vikas Gupta rivalry and Hina Khan’s journey in Season 11, the service aims to package familiar reality TV moments into an always-on viewing destination.

With a 24×7 ad-free format, Tata Play is betting on the nostalgia and repeat-viewing appeal of reality television, while giving audiences a dedicated home for some of Bigg Boss’ most talked-about seasons. More titles are expected to join the service in the coming months.