Kids
Nick, Raell Padamsee help kids to ‘Reach for the Stars’
MUMBAI: Kids entertainment channel Nick has joined hands with theatre producer-director Raell Padamsees‘ ACE (Academy for Creative Expression) Productions to roll out the ‘Reach for the Stars‘ initiative.
As part of the summer initiative, starting 2 May onwards Nick will organize creative workshops by Raell Padamsee for kids between the age of 4 -13 years. |
Says Nick India GM & senior VP Nina Elavia Jaipuria, “Nick strongly believes in making kids reach their maximum creative potential in a fun filled and non stressful environment. Nick‘s partnership with Raell Padamsee‘s ACE Productions will not only be entertaining but also enriching for kids.”Once the workshop comes to an end, every child participant will get participation certificate ACE Productions which aims to promote young talent. The workshops will include speech, drama, mime, song and dance and will be performance oriented.
Adds Raell Padamsee, “With our association, I‘m hoping we give more kids a platform to unleash their true creative selves. The workshop, like every year, promises to add values & creativity to the minds & hearts of the kids participating.”
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
