MIP London is out of print after two editions

LONDON- That was quick. MIP London, the spring market that arrived in 2025 to fill the hole left by MIPTV, has been shown the door after just two editions. Deadline broke the news.

There will be no third outing in 2027. Organiser RX France is instead launching MIP Talks, a two-day conference that will run alongside the London Book Fair in March. The fair is run by RX’s own Reed Exhibitions and is one of its flagship events. Call it keeping it in the family.

Rewind a little. MIPTV died in 2024 after years as the traditional spring market for international television folk, held in Cannes. Its London successor set up at the Savoy Hotel and a neighbouring venue, timed with the London TV Screenings.

A posh address did not guarantee a full house. MIP London pulled in big names, including David Beckham and Netflix content chief Bela Bajaria. Yet only around 2,000 attendees turned up earlier this year, down on 2025. Distributors were already hosting their own events during the Screenings, and buyers’ diaries were jam-packed. Not even the Savoy could squeeze in.

Meanwhile, MIPCOM, the biggest TV market of the year, is getting a rebuild. Lucy Smith, director of RX France’s entertainment division, is turning it into an event built around IP, where creators, brands and platforms sit down with TV buyers and sellers.

Enter MIP Talks. RX has confirmed the changes and says the event will bring together voices from entertainment, media and culture to look at which IP is breaking through and where opportunities are emerging. Year one will run on the theme ‘From IP to Fandom, and Fandom to Global Business’, we understand.

“MIP has always been about understanding where the entertainment business is going next,” said Smith. “MIP Talks at The London Book Fair takes that curiosity further, bringing together the people shaping what breaks through, how fandom is built and where new global businesses are emerging.”

She added: “The boundaries of entertainment have all but disappeared. IP can come from anywhere, audiences don’t think in sectors and an idea can travel further and faster than ever before.”

The venue is the vast ExCeL, where the London Book Fair draws an estimated 30,000 visitors a year and has lately been attracting more traditional TV and film folk. RX hopes MIP Talks will tighten the bond between the TV and literary communities. The Children’s Media Conference, the biggest event in kids TV, has already turned this page. It announced last week that it is leaving its long-time home in Sheffield for the fair.

The fair’s director, Emma Lowe, was upbeat: “The London Book Fair is delighted to be working in partnership with the brilliant team at MIP Talks to meld together our fantastic worlds where stories are created, curated and sent out to find ever more fans, more audiences and more homes.”

MIP London has left the building. The TV crowd, it seems, is now booked in with the bookworms.