Kids
M.A.D. back on Pogo from 24 October
MUMBAI: Pogo has announced the launch of Season 8 of the multi-award winning show M.A.D that starts beaming from 24 October every Sunday at 10:30 a.m.
In the new season, Rob, the favourite anchor of kids‘ TV, takes them on a fun-filled, interactive, creative journey, transforming ordinary materials into inspiring works of art with his MAD twist.
In each episode kids discover new styles that are easy, exciting and for everyone to try and enjoy. Peppered with new segments and newer ways of looking at art, the show once again encourages kids to open up their minds and grab their dreams.
Armed with simple art tools like a pencil, paintbrush, colours and paper, Season 8 of M.A.D will take kids on a creative joyride and help them explore the world of possibilities through art- from new and easy painting techniques, to fun and exciting paper crafts. Playing with shadows and silhouettes, recycled boxes and bottles, this season includes several new segments such as ‘Draw it Now‘, ‘Challenge Rob‘ and ‘M.A.D in Motion‘, a new animation segment and more.
Speaking on the occasion of the launch, M.A.D. host Rob said, “The new season is a personal favourite of mine. Between the M.A.D production and creative teams and I, we have really put together an extremely fresh season for kids. Taking cognizance of kids‘ feedback, we have developed new segments such as ‘Draw it Now‘ where kids can draw along with me as well as a fun segment titled “Challenge Rob”!
“And of course as always to make the M.A.D experience even bigger and better is this season‘s Big Picture, we will be creating the most innovative, over the top bicycles from scratch! So hop on board and get set for an art adventure like no other. Because MAD hai, toh sab cool hai!”
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
