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Kids channels line up special content this Children’s Day

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MUMBAI: India’s four major kids entertainment channels, Cartoon Network, Pogo, Disney and Nick are all set to dish out special shows, movies and events for their target audience on Children’s Day.
Around 14 per cent of India’s population is below the age of 14 and Children’s Day comes as a great opportunity for channels to gain as many TRPs as possible. The kids channels are, thus, leaving no stone unturned to keep the little ones engaged.


Cartoon Network will premiere its first Indian-made original series, Roll No. 21, a contemporary take on the adventures of Lord Krishna as Kris, who would be coping with teachers, homework and friends without using his power. Season 1 of the serial comprises 13 episodes and will be shown every Sunday at 5 pm.


Said South Asia, Turner International India VP and deputy general manager–Entertainment Networks, Monica Tata, “It is a moment of great pride for Turner as we launch ‘Roll No. 21’, our first Cartoon Network Original series from India. Under the aegis of its overall vision to promote the medium it has helped nurture local talent through acquisitions, marketing and extending expertise to partner production houses and aid in the creation of home-grown heroes such as Chhota Bheem. Moving forward, as part of its Desi Toons strategy, Turner is committed to develop and create its IPs. Post the successful launch of the Pogo original series Kumbh Karan in June this year, we are delighted to introduce Roll No. 21 on Cartoon Network.”
 
On its part, Pogo, will be presenting a special episode of M.A.D on 14 November at 10.30 am. The programme will have Rob, the popular host of the show, treating kids by creating a unique big picture, along with 25 lucky children, using packs of Britannia treat Chocodecker and Jim Jam.


The telecast will be followed by the premiere of the animated feature Chhota Bheem vs. Aliens at 12 noon. The film has Chhota Bheem in a new avatar.


Disney has also lined up shows and movies, especially for the young ones. The channel will be showing two films, Tarzan – The Wonder car and The Incredibles, back-to-back at 11.30 am and 2.00 pm respectively. The channel will also air back-to-back episodes of Phineas and Ferbs from 5 to 7.30 pm, followed by the telecast of back-to-back episodes of Guzura from 7.30 to 9.30 pm.


While Disney XD will present special episodes of Kick Buttowski – Suburban Daredevil from 9 am to 12.30 pm and Dennis and Gnasher from 3 pm to 5 pm, Nick will gift the Nick Landmark gift card to every kid who sends the SMS ‘I love Nick’ to 56882. This will be shown between shows as teasers during commercial breaks on 13 and 14 November.
 

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Kids

Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan

Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.

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MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.

Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.

Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”

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Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.

By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.

In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!

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