Kids
iCarly videogame available for Wii(TM) & Nintendo DS(TM) in North America
MUMBAI: Nickelodeon and Activision Publishing have announced that iCarly videogame will now be available for Wii(TM) and Nintendo DS(TM)/ Nintendo DSi(TM) in North America.
The game lets fans of Nickelodeon‘s television series join the cast of iCarly in a virtual experience. Inspired by the show‘s theme of using technology to be creative, iCarly has special features for the Nintendo DSi(TM) that let players interact with their surroundings using the system‘s camera and microphone.
Said Nickelodeon/MTVN Kids and Family Group EVP digital media Steve Youngwood, “Part of what has made iCarly the top show with kids and teens is allowing them to participate in their viewing experience through the website. This game extends that concept even further by tapping into kids‘ creativity to provide them with endless fun.”
In the iCarly video game, players help Carly, Sam, Freddie and the other characters from the TV series craft all-new “webisodes” of the show in an original storyline written exclusively for the game. Over 80 challenges – presented as show segments – capture the creativity of the series, and allow players to collaborate with the show‘s main characters through new adventures.
The innovative iCreate mode provides opportunities for gamers to add their own unique touches to the webisodes by swapping out props, characters, colour schemes, audio, intros and outros. Up to four players can either compete or cooperate together on Wii to complete the skits and earn Web-Cred, which can then be used to purchase new items, props, accessories and locations from in-game virtual websites.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
