Sports
Gujarat Titans unveil 37-partner roster for IPL 2026
Franchise strengthens commercial ecosystem with mix of renewals and new associations.
MUMBAI: Gujarat Titans just assembled a 37-partner lineup so strong, even the opposition is checking the team sheet twice because when your sponsor list reads like a who’s who of trust and innovation, the trophy cabinet starts feeling a little more crowded. Gujarat Titans have announced a robust partner ecosystem of 37 brands for the 2026 IPL season, reflecting both momentum and maturity as the franchise builds on its title-winning foundation from 2022.
At the core of the lineup is Birla Estates as principal partner on the front of the jersey, anchoring a strong on-kit presence that includes long-standing partners such as Torrent, BKT Tyres, Jio, Astral Pipes and Livpure. New on-field integrations feature Google Pixel, Grew Solar and IGI, while Equitas has upgraded from helmet branding to the team jersey.
Beyond the kit, the diversified portfolio spans global technology platforms like Google (Search & Gemini) and travel brand Airasia, alongside mass-market names such as Campa, Budweiser 0.0, Amul, Dream11 and Scapia. Gaming and youth-focused partners include Krafton (Real Cricket), Pokémon and Big Ant, while service-led categories are represented by Bharat Taxi, Finkeda, Next Care Inc., HCG Hospital and Max Fresh.
Fan engagement remains a priority, with Bookmyshow continuing as ticketing partner, and Radio Mirchi and Fever strengthening regional reach. The franchise is also expanding its consumer footprint through merchandise and licensing collaborations with T10, EM, Hapipola, Baller Athletik, Versant, Chupps, Cricket Icons and Valiente.
Gujarat Titans chief operating officer Colonel Arvinder Singh said, “We are happy to be associated with a growing number of partners year-on-year who align with the Gujarat Titans ethos and continue to place their trust in us. This shared belief allows us to build deeper, long-term relationships that go beyond visibility and focus on delivering consistent value both on and off the field.”
The expanded partner base underscores Gujarat Titans’ strategy of creating sustained commercial value while deepening fan connections within the TATA IPL ecosystem.
In a league where every sponsor wants to score big, Gujarat Titans have built an all-star lineup off the field proving that when trust meets ambition, even the commercial game becomes worth watching.
Sports
Origen Realty appoints Poulomi Ray as Chief Marketing Officer
Seasoned marketer with nearly two decades’ experience to drive brand strategy for upcoming Gurgaon integrated development.
MUMBAI: Origen Realty has just laid the perfect foundation for its next big chapter and this time the blueprint comes with a marketing masterstroke. The real estate developer has appointed Poulomi Ray as its new chief marketing officer. With close to two decades of experience shaping high-impact brand narratives across the sector, Poulomi brings deep expertise in consumer insights, market evolution and strategic storytelling to the role.
She will lead the company’s overall marketing and brand direction, focusing on visibility, differentiation and market engagement as Origen Realty advances its integrated development plans in Gurgaon, to be rolled out in multiple phases.
Origen Realty has a legacy of 3 plys decades in the construction business and is now entering a fresh phase of growth with this large-scale project.
Commenting on the appointment, Origen Realty Management said, “Poulomi’s appointment aligns with our focus on building a strong, future-facing brand. Her ability to combine strategy with execution will be instrumental as we take the next steps in our journey.”
Poulomi Ray added, “I am incredibly excited to be part of the core leadership team of Origen Realty. The foundation of the brand is built on a legacy of 3 plus decades in the construction business. Now, as we embark on a new journey of an integrated development in Gurgaon in a few phases, I look forward to contributing to the company’s growth through cutting-edge marketing strategies and tech integrations.”
Poulomi previously held key marketing roles at Signature Global, DLF Limited, Paras Buildtech, MGM International USA and Hilton Hotels, among others.
In the competitive real estate landscape, where every project needs a compelling story, Origen Realty has chosen a leader who knows how to build more than just structures, she builds lasting brand connections. With Poulomi at the helm, the company’s Gurgaon vision is set to rise with sharper focus, stronger visibility and a fresh narrative that buyers will remember long after the keys are handed over.
