Kids
Fame announces winners of Fame Reel Kids
MUMBAI: Multiplex chain Fame has announced the winners of Fame Reel Kids, an interactive film-based workshop which was announced in summer.
The grand finale of Fame’s initiative was held on 27 June in Mumbai.
The workshop, which was announced in summer, saw kids in the age group of 7-15 years participating in several workshops like dialogue delivery, facial expression, story writing and direction.
Fame Cinemas head of marketing Abhishek Raina said, “Fame Reel Kids is a very special concept and was developed with the sole thought of giving something unique to the children. Even though we are not a movie training school or an acting workshop/ school, but with the help of professionals we aimed at making a 7 day theatre cum acting workshop for nurturing the talent of the kids.”
The Workshops were held in Mumbai, Kolkata and Bangalore.
The winners of the Fame Reel Kids were crowned by Harman Baweja and Javed Akhtar.
“After speaking with the parents in all the 3 cities, we believe that we were able to deliver what we had envisaged and are ready to make this into an annual event, every summer. We at Fame believe in creating a differentiation with our activities and this is one such initiative leading us to that road,” added Raina.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
