Kids
Disney’s ‘Talk It Loud comes’ to Mumbai
MUMBAI: Disney Channel’s ‘Talk Out Loud‘ is all set to groom its fans across Mumbai, Delhi, Kolkata, Hyderabad, Ahmedabad, Baroda, Ludhiana, Lucknow, Kanpur and Indore. One fan in each city will get to feature alongside his/ her favourite star on Disney Channel.
As many as 200 participants were shortlisted at a city-level audition held earlier this month on their stage presence, diction, confidence, presence of mind, diction, and unique style.
The second round of auditions further shortlisted 10 participants per city. The second round of auditions of these participants was held in Mumbai. These finalists were groomed in communications and presentation skills during various workshops such as ‘Theatre Workshop’, ‘Communications Workshop’ and performed in front of the camera before the final winner announcement.
Walt Disney Television International (India) SVP and MD Antoine Villeneuve said, “Disney Channel’s ‘Talk Out Loud’ aims to connect with the audience through their own idioms while also providing a platform for fans to express themselves. Disney Channel fans have always been a part of the channel and now we are giving them an opportunity to be a popular face and voice on the Channel!”
In July this year, Disney Channel engaged its fans across 10 cities through interactive classroom and school auditorium sessions where the channel invited schools to send entries for the ‘Talk Out Loud’. Viewers enrolled through a quiz played on IVRS, SMS and online.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
