Kids
Disney’s BV Games adds ‘Disney Princess’ & ‘The Little Mermaid’ titles in the US
MUMBAI: Disney Princesses and Ariel are joining the “Disney on the Go” portfolio of handheld video games. New handheld video game titles based on the Disney Princess and The Little Mermaid franchises will now be available at retail stores throughout North America.
The new line-up from Buena Vista Games (BVG) includes: Disney‘s The Little Mermaid: Ariel‘s Undersea Adventure for the Nintendo DS, Disney‘s The Little Mermaid: Magic in Two Kingdoms for the Game Boy Advance and Disney Princess: Royal Adventure for the Game Boy Advance, informs an official release.
Inspired by the award-winning film, ‘The Little Mermaid‘ handheld games provide interactive adventures that kids can take with them on-the-go,” said Buena Vista Games vice president of marketing Craig Relyea. “With the release of Disney‘s new two-disc ‘The Little Mermaid‘ Platinum Edition DVD today, fans of Ariel and her friends will have ample opportunities to share in the fun this holiday season.”
Featuring six of Disney‘s beloved princesses, Disney Princess: Royal Adventure on the Game Boy Advance will be released alongside The Little Mermaid titles.
“Since its debut in 2000, the Disney Princess franchise has become a leading girls lifestyle brand. Building on the franchise‘s popularity, the new Disney Princess: Royal Adventure game enables young girls to interact with their favorite characters in a new magical adventure,” said Relyea.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
