Kids
Disney launches educational games for kids
MUMBAI: To improve kids‘ learning ability, Disney Interactive Studios, in a tie-up with Excel Interactive, has introduced PC games on DVD for children.
The DVD that includes games such as, Maths Quest with Alaadin, Phonics Quest, The Jungle Book Key Stage 1, Read, Learn and Play with Pooh & Tigger Too is priced at Rs 299.
“These games are a means for learning especially in the vacations when the kids are least bit interested in studying and want to indulge in either watching television or playing,” says Excel Interactive business head Aziz Pitalwala.
Maths Quest with Alaadin is aimed at children aged between six and nine and helps them to solve mathematical questions through this 3D adventure game.
Phonics Quest, the Mickey Mouse game developed for kids to improve their interactive skills, is targeted among the age group of five to eights years old.
Read, Learn and Play With Pooh… & Tigger Too Is developed to enhance kids reading and learning capabilities.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
