Kids
Disney ABC-ESPN TV announces key promotions for distribution in EMEA
MUMBAI: Following the integration of its channel and programme distribution teams in Europe, the Middle East and Africa (EMEA), Disney-ABC-ESPN Television has rejigged its top management.
Carsten Fink has been promoted as vice president for channel distribution, EMEA (North).
Fink will be responsible for the distribution of the company‘s kids and family channels across the UK, Ireland, Germany, France, Nordic, Israel, and Benelux, and will report to EMEA senior vice president channel and sports distribution Simon Amselem.
Amselem commented, “Carsten has played a vital role in the strong growth of Disney’s programme distribution business in German markets, and we are delighted to have him drive our channel distribution to further success in key markets in EMEA. I am sure that with his passion for the television business, energy and experience, he will greatly contribute to providing our clients with the best service and support and growing our channels‘ business in the region.”
In his new role, Fink will also lead the distribution and future growth of Disney and Jetix-branded channels across the region, including brands such as Disney Channel, Disney Cinemagic, Playhouse Disney, Toon Disney, Jetix, Jetix Play and GXT.
Fink was previously vice president, programme sales, German-speaking Europe. Since joining Disney in 2000 from Bavaria Media, he has lead the division‘s German-speaking content distribution business in the market.
Additionally, Tomas Arteaga has been elevated to vice president, programme sales, German-speaking Europe.
He will report to Catherine Powell, senior vice president, Programme Sales, EMEA (North) SVP programme sales Catherine Powell.
Powell said, “Amongst his other achievements, Tomas has grown an enviable kids and family content business in German markets for Disney, and in doing this, has contributed greatly to the success of our wider programming business there, supporting key franchise properties to benefit the whole Company. As we increase our investment in our local market presence, Tomas is the ideal executive to deliver future success for our content in these markets.”
He will lead sales for these key markets, across all genres of content.
Arteaga was previously executive director, sales, German-speaking Europe. He joined Disney in 2002 from the former Saban/Fox Family business, and since then has led kids and family content sales in the region, and more recently, has helped drive German market success across all genres of content and platforms.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
