Kids
CBBC to make series drawn from Chinese myths and legends
MUMBAI: BBC has announced that is channel CBBC will come up with a children‘s drama series, Bo And The Spirit World.
This will be set in a mythical fantasy realm and will draw inspiration from ancient Chinese myths and legends.
Bo And The Spirit World has been commissioned by CBBC controller Anne Gilchrist. Filming for the series will begin in April 2009.
She says, “Inspired by Yimou Zhang‘s House Of Flying Daggers and Ang Lee‘s Crouching Tiger, Hidden Dragon we wanted to bring our CBBC audience the visual spectacle and exciting adventure of an ambitious drama set in Ancient China.
“Viewers will be drawn into a fantastical world with brave and enterprising children taking the lead in an amazing quest. It will be like nothing ever seen before on Children‘s television.”
The series, which has been created by up-and-coming writer Jo Ho, will introduce viewers to the character of Bo, a young British Chinese girl, who, accompanied by her brother Timothy, gets transported to a magical spirit world.
Armed with super heroic powers the pair must go on a quest with their friends to save not only their own grandma but the entire universe from their arch enemy Li and his shadow ninjas.
The TG for the show is CBBC‘s 6 to 12-year-old audience.
Ho says, “Bo And the Spirit World is another first for CBBC drama, a totally new kind of drama that poses some exciting technological and editorial challenges by virtue of its fantasy setting.
“We‘re hoping to deliver a series that, besides thrills and laughs, also possesses real heart and a fresh and contemporary feel, drawing from the rich heritage of Chinese culture.”
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
